Taught by our expert staff through interactive and applied learning, explore the fundamental concepts of marketing including consumer behaviours, analytics and marketing strategy alongside innovative areas of the field including digital marketing, innovation management, marketing across cultures and corporate responsibility. Apply your newfound expertise via a series of consultancy work with real businesses.
You also have access to our ASPIRE centre, a purpose-built entrepreneurial lab where you can develop, plan and launch your own start-up business.
This course is available with the option to undertake an industrial placement ranging from 3 – 12 months depending upon your visa requirements (if applicable), allowing you to gain work experience in the UK or overseas. This option is also available for students wishing to undertake a self-employed placement, or ‘SELFIE’ as it is also known.
While the placements are self-sought, The School offers support to those students seeking an industrial placement, through extra-curricular engagement with our dedicated placements team.
Students considering this option should be aware that they will be required to complete all stage 1 and 2 modules and that there may be additional costs in terms of accommodation, for example.
Our Marketing graduates find work in consumer or business-to-business marketing, in a variety of marketing functions including marketing analytics, marketing communications, sales and brand management.
Companies that graduates have found work in, include:
- Mazda UK
- Amazon Web Services
Many of our students also stay local and find job opportunities regionally in small and medium firms or even set-up their own businesses as well-equipped entrepreneurs.
This course is accredited by the CIM - Chartered Institute of Marketing.
Get more detailsVisit official programme website
- Innovation Management and New Product Development
- Consumer Behaviour
- Applied marketing research
- Marketing Across Cultures
- Research Methods and Skills
- Strategic Marketing
- International Accounting for Decision Making
Check out the full curriculumVisit official programme website
- 12 months
Start dates & application deadlines
- Apply before , International
There is no fixed application deadline for applications from home/EU students, though we strongly recommend you apply as soon as possible;
DisciplinesBusiness Administration Marketing Management Studies View 1919 other Masters in Management Studies in United Kingdom
Explore more key informationVisit official programme website
A minimum of a second-class UK degree in any subject, or an equivalent internationally recognised qualification, is accepted for this course.
All applicants are considered on an individual basis and additional qualifications, professional qualifications and relevant experience may also be taken into account when considering applications.
All applicants are considered on an individual basis and those without an honours degree may also be considered on the basis of work experience, professional qualifications and the relevance of the programme to their current professional role.
Make sure you meet all requirementsVisit official programme website
International21200 GBP/yearTuition FeeBased on the tuition of 21200 GBP for the full programme during 12 months.
National11400 GBP/yearTuition FeeBased on the tuition of 11400 GBP for the full programme during 12 months.
Kent Business School has a wide range of funding opportunities for postgraduate students, which include Scholarships, Bursaries, the Kent Business School Loyalty Award for University of Kent undergraduates and the KBS Early Bird Discount. The Early Bird equates to a 10% discount on tuition fees (apply by 31 March 2022).For more information on funding available from Kent Business School, please visit the postgraduate funding page.
Studyportals Tip: Students can search online for independent or external scholarships that can help fund their studies. Check the scholarships to see whether you are eligible to apply. Many scholarships are either merit-based or needs-based.
Double-check all feesVisit official programme website
Apply and win up to €10000 to cover your tuition fees.