In the work placement students can seek to focus on a specific area of marketing including digital marketing, brand management, marketing analytics and inside sales, or can seek a general marketing role in a company.
This is made possible by the broad range of companies who apply to take students from this programme every year, from tech start-ups to multi-nationals, across every conceivable sector, located all around the country. The Marketing Discipline at NUI Galway collaborates with Irish-based companies to define challenging job specifications for students on the programme.
Marketing Practice graduates at National University of Ireland, Galway are highly sought after given the strong reputation of this programme. Graduates build successful marketing careers regionally, nationally and globally in organisations across all sectors imaginable. Recruiting graduates of the programme most recently are Google, Hubspot, SAP, IBM, Salesforce, Oracle, LinkedIn, Facebook, Yahoo, L’Oreal, Glanbia, Tesco, IKEA, AIB, Glaxo Smith Kline, Wayfair, Pathfinder, Smyths Toys and Bord Bia. Many less-well-known but equally dynamic and progressive organisations of all sizes also recruit graduates! Many start in graduate positions and quickly progress within these organisations.
More informationVisit official programme website
Programme StructureCourses include
- Digital marketing management and implementation;
- Market research;
- Event management, particularly trade show planning and participation;
- Development of promotional material and advertising campaigns;
- Online marketing, including website maintenance, search engine optimisation and social media management;
- Database management and direct mail campaigns;
- Strategic marketing planning, including market segmentation
- 12 months
Start dates & application deadlines
- Deadline passed
DisciplinesMarketing Digital Communication Digital Marketing View 23 other Masters in Digital Marketing in Ireland
Normally a Bachelor of Commerce or equivalent business degree, with a high Second Class Honours Grade 2 (minimum grade of 55% average in final degree) or higher (Level 8), and a significant specialisation in Marketing. A requirement of accepting an offer of a place on this programme is that graduates are willing to be placed in a host company anywhere in the country.
Applications are also welcome from graduates fluent in German, French, Spanish, Italian, Finnish and Nordic languages with an interest in a career in professional sales consulting roles in multinational companies based in Ireland.
EU/EEA9000 EUR/yearTuition FeeBased on the original amount of 9000 EUR per year and a duration of 12 months.
Due to visa restrictions, this programme is not open to Non-EU students
Studyportals Tip: Students can search online for independent or external scholarships that can help fund their studies. Check the scholarships to see whether you are eligible to apply. Many scholarships are either merit-based or needs-based.
Apply and win up to €6000 to cover your tuition fees.