Overview
NABA’s Academic Master in Fashion Management develops an understanding of how fashion businesses operate and the skills to manage their products and brands. Delivered at the NABA Milan campus in Italian and English, this one-year programme connects management with creative practice and examines the cultural and economic dynamics of the contemporary fashion industry.
The programme combines theory with practical projects, helping students interpret market trends and consumer behaviour, then apply these insights to strategic decisions. Product management and collection planning sit alongside brand development, building an understanding of how different business functions contribute to a fashion brand’s direction and performance.
Key areas of study include:
- Fashion industry dynamics and business models
- International growth and strategic planning
- Merchandising and business performance
- Product management and collection planning
- Fashion marketing and consumer insights
- Brand strategy and positioning
- Digital communication and content creation
- Events, brand experiences and showroom strategy
- Innovation and emerging scenarios for the fashion industry
Career opportunities include:
- Fashion brand manager
- Fashion marketing manager
- Product manager
- Merchandising manager
- Retail manager
- Digital marketing manager
- Communication and content manager
- Fashion event manager
- Business development manager
- Fashion consultant
Accreditation
NABA’s Academic Master qualifications are recognised by the Italian Ministry of University and Research (MUR), have full legal status and are equivalent to Italian first-level university master qualifications. The credits awarded can support further study at academies and universities in Italy and abroad, subject to each institution’s admission and credit recognition requirements.Programme Structure
The Academic Master in Fashion Management combines theoretical study with practical projects over one year. The programme covers the following areas:
- Fashion business: Industry and market dynamics, business models and international growth develop an understanding of the sector. Consumer insights and data analysis inform decisions about brand performance.
- Product and merchandising: Product management, collection planning, merchandising and supply chain studies connect product development with commercial priorities and sustainable models.
- Brand and communication: Brand strategy, positioning, fashion marketing, digital communication and content creation support integrated approaches to brand development.
- Experiences and innovation: Event planning, showroom design, exhibitions and brand experiences sit alongside sustainability, artificial intelligence and digital transformation. Workshops and seminars support practical work.
Audience
This course is aimed at graduates seeking a strategic or managerial role in the fashion industry. It suits those interested in how products and brands are developed as businesses, who want to strengthen their analytical and decision-making skills and explore an entrepreneurial approach to fashion.
Key information
Duration
- Full-time
- 12 months
Start dates & application deadlines
- StartingApplication deadline not specified.
Non-EU students requiring a study visa must pre-enrol through Universitaly. The visa process usually takes 90 days; start well before your course begins.
Language
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Credits
Delivered
Campus Location
- Milano, Italy
Disciplines
Management of Creative Industries Fashion Management View 27 other Masters in Fashion Management in ItalyWhat students do after studying
Academic requirements
We are not aware of any specific GRE, GMAT or GPA grading score requirements for this programme.
English requirements
IELTS & PTE Test Preparation
Admission to your dream university starts with a high IELTS or PTE score. Earn your target score with E2's guided test preparation.
- Study on your own schedule
- Live classes with current and ex-examiners
- Accurate score assesment, always
- E2 Score Guarantee - Get your score or your money back!
Other requirements
General requirements
To apply for a NABA Master of Arts, you need a bachelor’s degree or first-level academic diploma and must meet the course’s entry requirements. We may consider other backgrounds if your motivation and research interests are strong.
Complete the application form, pay the fee, and submit:
- Your CV and motivation letter
- A copy of your passport’s photo page
- Your degree certificate and full academic transcripts in English
- A project portfolio (optional for Social Design)
- Proof of Italian at CEFR B1 or English at IELTS 5.0 or an accepted equivalent
Submit the language certificate within one month before the programme begins, and ensure it is no older than 2 years. Native speakers are exempt; an English-taught high school diploma also qualifies, subject to verification by the Admissions Office.
Non-EU applicants needing a study visa must complete UniversItaly pre-enrolment and the relevant consular procedures.
Student Insurance via Studyportals Partner
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Remember, countries and universities may have specific insurance requirements. To learn more about how student insurance work at NABA, New Academy of Fine Arts and/or in Italy, please visit Student Insurance Portal.
Tuition Fees
-
International Applies to you
Applies to youNon-residents23900 EUR / year≈ 23900 EUR / year -
EU/EEA Applies to you
Applies to youEU/EEA Nationals19500 EUR / year≈ 19500 EUR / year
Additional Details
Academic Master's tuition fees are fixed and do not vary with household income.
Living costs
Milano
The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.
Funding
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Scholarships Information
Below you will find Master's scholarship opportunities for Fashion Management.
Available Scholarships
You are eligible to apply for these scholarships but a selection process will still be applied by the provider.
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