Overview

The aim of Communication and Media Strategy from Sup de Pub is to train communication and media managers capable of designing, organising and controlling the image of a company, product or event in its specific context. By the end of the course, you will have mastered the strategies and tools for optimising campaigns across all channels, while leading projects and teams to effectively manage the online reputation of brands and companies.

Key Skills:

Diagnose the brand and its communications
Defining the brand and its communication strategy
Implement the brand’s communication strategy
Measuring and optimising the performance of the brand’s communication strategy
Steering advertising and media strategy

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Programme Structure

Courses include:

Communication strategy

Brand strategies

Media strategy

Consumer behaviour

Content strategy and brand content\

Digital strategy and webmarketing

Monitoring and trends

Employer brands

Purpose and commitment

Influence strategy

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Key information

Duration

Full-time
- 24 months

Start dates & application deadlines

Starting 2026-09-01 00:00:00

Application deadline not specified.
Starting 2027-02-01 00:00:00

Application deadline not specified.

Language

English

Credits

120 ECTS

Delivered

On Campus

Campus Location

Bordeaux, France
Paris, France
Lyon, France
Marseille, France
Rennes, France
Toulouse, France

Disciplines

Communication Studies Media Management View 5 other Masters in Media Management in France

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Academic requirements

We are not aware of any specific GRE, GMAT or GPA grading score requirements for this programme.

English requirements

We are not aware of any English requirements for this programme.

Other requirements

General requirements

Completion of 180 ECTS (level 6, Bachelor’s degree or equivalent)

In communications, marketing or advertising

Successful results

1 written and 1 oral exam

Student Insurance via Studyportals Partner

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Remember, countries and universities may have specific insurance requirements. To learn more about how student insurance work at Sup de Pub and/or in France, please visit Student Insurance Portal.

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Tuition Fees

Tuition fees are shown in and the most likely applicable fee is shown based on your nationality.

International Applies to you

Applies to you

Non-residents

10990 EUR / year

≈ 10990 EUR / year
EU/EEA Applies to you

Applies to you

EU/EEA Nationals

10990 EUR / year

≈ 10990 EUR / year

Additional Details

Bordeaux/Lyon/Marseille/Rennes/Toulouse Campuses M1 (full-time): 10 790 €
Bordeaux/Lyon/Rennes/Paris Campuses M2 (full-time): 11 390 €

Living costs

Bordeaux

France

750 - 1050 EUR / month

The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.

Funding

Win a €10000 Scholarship! Deadline: 30 June 2020

Embark on your journey with the Studyportals Scholarship! We're giving away a total of 20,000 euros to help you achieve your dream of studying abroad.

Win a €10000 Scholarship! Deadline: 30 June 2020

Embark on your journey with the Studyportals Scholarship! We're giving away a total of 20,000 euros to help you achieve your dream of studying abroad.

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Scholarships Information

Below you will find Master's scholarship opportunities for Communication and Media Strategy.

Available Scholarships

You are eligible to apply for these scholarships but a selection process will still be applied by the provider.

On this page

About

Overview

Get more details

Programme Structure

Check out the full curriculum

Key information

Duration

Start dates & application deadlines

Language

Credits

Delivered

Campus Location

Disciplines

Explore more key information

What students do after studying

Academic requirements

English requirements

Other requirements

General requirements

Student Insurance via Studyportals Partner

Make sure you meet all requirements

Tuition Fees

International Applies to you

EU/EEA Applies to you

Additional Details

Living costs

Bordeaux

Funding

Check for any work restrictions

Need help with your student visa?

Scholarships Information

Available Scholarships

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