Overview

The MSc Marketing course from University of Stirling will help you stand out as a highly qualified job candidate. A marketing Masters degree can qualify you for a broad range of career opportunities. This includes senior management positions where the earning potential is often higher.We’ll make sure you’ll have the skills needed by employers in marketing. You’ll gain fundamental knowledge about the practice and theory of marketing.We’ll teach you current business trends in multi-channel marketing and digital marketing. You’ll investigate responsible marketing, consumer behaviour and brand creation. We make sure your newfound expertise is transferable across different business landscapes.Students can join the Stirling Marketing Society.

Build your skills with a consultancy project

You will undertake consultancy-style projects, which will include real-life case studies and opportunities to work with a business. Students have recently worked on projects with:

National Wallace Monument
Waterski Scotland
Strathearn Strategic Consulting
Stirling Albion Football Club
Scottish Biomedical
Snowsports Scotland
EASA Training Ltd
Stirling Art

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Programme Structure

Courses included

Strategic Marketing Practice
Omnichannel Marketing
Data Analysis Techniques in Marketing

Check out the full curriculum

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Key information

Duration

Full-time
- 12 months
Part-time
- 24 months

Start dates & application deadlines

Starting 2026-09-26 00:00:00

Apply anytime.

More details

You can apply up to a year in advance of your course start date and we accept applications throughout the year.

Language

English

PTE Academic

60

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IELTS

6

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Credits

180 alternative credits

Delivered

On Campus

Campus Location

Stirling, United Kingdom

Disciplines

Marketing View 337 other Masters in Marketing in United Kingdom

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Academic requirements

GPA

Upper Second Class

English requirements

PTE Academic

60

Schedule a PTE test!

IELTS

6

Prepare for Your English Test

Cathoven AI IELTS Preparation

Learn your IELTS Score

AI-powered IELTS feedback. Clear, actionable, and tailored to boost your writing & speaking score. No credit card or upfront payment required.

Trusted by 300k learners
98 accuracy using real exam data
4.9/5 student rating

Other requirements

General requirements

A minimum of a second class honours degree, or equivalent. Applicants without these formal qualifications but with significant appropriate/relevant work experience are encouraged to apply.
No background in business is required but you will need to have a strong interest in marketing to get the most from the course.

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Tuition Fees

Tuition fees are shown in and the most likely applicable fee is shown based on your nationality.

International Applies to you

Applies to you

Non-residents

24300 GBP / year

≈ 24300 GBP / year
Domestic Applies to you

Applies to you

Citizens or residents

11500 GBP / year

≈ 11500 GBP / year

Living costs

Stirling

United Kingdom

660 - 1140 GBP / month

The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.

Funding

Win a €10000 Scholarship! Deadline: 30 June 2020

Embark on your journey with the Studyportals Scholarship! We're giving away a total of 20,000 euros to help you achieve your dream of studying abroad.

Win a €10000 Scholarship! Deadline: 30 June 2020

Embark on your journey with the Studyportals Scholarship! We're giving away a total of 20,000 euros to help you achieve your dream of studying abroad.

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Scholarships Information

Below you will find Master's scholarship opportunities for Marketing.

Available Scholarships

You are eligible to apply for these scholarships but a selection process will still be applied by the provider.

On this page

About

Overview

Build your skills with a consultancy project

Get more details

Programme Structure

Check out the full curriculum

Key information

Duration

Start dates & application deadlines

Language

Prepare for Your English Test

Credits

Delivered

Campus Location

Disciplines

Explore more key information

What students do after studying

Academic requirements

English requirements

Prepare for Your English Test

Other requirements

General requirements

Make sure you meet all requirements

Tuition Fees

International Applies to you

Domestic Applies to you

Living costs

Stirling

Funding

Check for any work restrictions

Need help with your student visa?

Scholarships Information

Available Scholarships

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