Overview

Companies are waiting for well-trained employees, aware of the concept of return on investment. By definition, everything becomes more measurable and therefore all marketing actions can be optimized.

Key facts

The MSc Digital Marketing & E-Commerce meets specific market expectations. The focus is on the expertise of both organic and paid levers.

The program aims to train future employees in business techniques while developing a critical mind about future technological developments.

This program allows learners to understand the new opportunities offered by the web, social media and more generally the digital world.

This training covers customer relations (CRM, community management, etc.), distribution (e-commerce, e-retailing) and communication (referencing, affiliation, e-reputation, buzz and viral marketing, etc.). It also makes it possible to make learners aware of current digital technologies and to better identify and manage the associated service providers.

It prepares for different jobs at the advertiser or in an agency: web marketer, traffic manager, community manager, editorial webmaster, web/interactive marketing project manager, mobile project manager, e-business consultant, etc.

INSEEC Grand École - Business School 's Digital Marketing and E-Commerce programme will teach you more about this topic.

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Programme Structure

Courses include:

Business English
Budget Management And Dashboards
Software And Tools For Decision Support
Techaway: CRM And Marketing Automation
Professional Tools And Methods
Professional Report

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Key information

Duration

Full-time
- 12 months

Start dates & application deadlines

Starting 2026-09-01 00:00:00

Apply anytime.
Starting 2027-02-01 00:00:00

Apply anytime.

Language

English

TOEFL^® IBT

79

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Credits

60 ECTS

60 - 120

Delivered

On Campus

Campus Location

Bordeaux, France

Disciplines

Commerce Digital Marketing View 34 other Masters in Digital Marketing in France

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Academic requirements

We are not aware of any specific GRE, GMAT or GPA grading score requirements for this programme.

English requirements

TOEFL^® IBT

79

Schedule TOEFL®

Other requirements

General requirements

The conditions for accessing the certification system (excluding VAE) are:

For entry into the 4th year (MSc1): a RNCP degree at level 6 and/or 180 ECTS validated in a course equivalent to the field concerned.
For entry into the 5th year (MSc2): a RNCP degree at level 6 and/or 240 ECTS acquired in a course equivalent to the field concerned.

Student Insurance via Studyportals Partner

Make sure to cover your health, travel, and stay while studying abroad. Even global coverages can miss important items like Additional medical costs, Repatriation, Liability etc. Make sure your student insurance covers your needs.

Studyportals partnered with Aon to provide you with the best affordable student insurance, for a carefree experience away from home.

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Starting from €0.53/day, free cancellation any time.

Remember, countries and universities may have specific insurance requirements. To learn more about how student insurance work at INSEEC Grand École - Business School and/or in France, please visit Student Insurance Portal.

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Tuition Fees

Tuition fees are shown in and the most likely applicable fee is shown based on your nationality.

International Applies to you

Applies to you

Non-residents

10990 EUR / year

≈ 10990 EUR / year
EU/EEA Applies to you

Applies to you

EU/EEA Nationals

10990 EUR / year

≈ 10990 EUR / year

Additional Details

Initial training:
Entry into MSc1: € 10,990
Direct entry into MSc2: €12,950 
Apprenticeship:
24-month training: €23,490
Direct entry into MSc2: € 13,890

Living costs

Bordeaux

France

750 - 1050 EUR / month

The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.

Funding

Win a €10000 Scholarship! Deadline: 30 June 2020

Embark on your journey with the Studyportals Scholarship! We're giving away a total of 20,000 euros to help you achieve your dream of studying abroad.

Win a €10000 Scholarship! Deadline: 30 June 2020

Embark on your journey with the Studyportals Scholarship! We're giving away a total of 20,000 euros to help you achieve your dream of studying abroad.

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Scholarships Information

Below you will find Master's scholarship opportunities for Digital Marketing and E-Commerce.

Available Scholarships

You are eligible to apply for these scholarships but a selection process will still be applied by the provider.

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About

Overview

Key facts

Get more details

Programme Structure

Check out the full curriculum

Key information

Duration

Start dates & application deadlines

Language

Credits

Delivered

Campus Location

Disciplines

Explore more key information

What students do after studying

Academic requirements

English requirements

Other requirements

General requirements

Student Insurance via Studyportals Partner

Make sure you meet all requirements

Tuition Fees

International Applies to you

EU/EEA Applies to you

Additional Details

Living costs

Bordeaux

Funding

Check for any work restrictions

Scholarships Information

Available Scholarships

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