Overview

The Management - Marketing program at University of Melbourne provides foundation training in a variety of business and management disciplines and specialist training in marketing. It enables graduates to develop, implement and control integrated marketing programs, work closely with managers in other functional areas, and pursue a career in marketing management.

Students will learn the skills to attract and retain customers and improve experience, you can study marketing strategy, customer behaviour, relationship marketing, branding, neuromarketing and international marketing. You'll also gain a strong foundation across accounting, finance and management.

Practical Skills

You will leave the degree with a number of core skills in the following areas:

Financial management
Human resource management
Business analysis and decision making
Developing strategies to maximise business value
Marketing management
Consumer behaviour

Market research

Employment

Graduates have gone on to some successful and varied careers. These are just some examples:

Digital User Experience (UX) and Customer Experience (CX) Manager, GE Capital, Australia
Pharmacy Territory Manager, RB (Health consumer goods)
National Account Executive, Mondelēz International
Experience Design Manager, SapientRazorfish UK

Programme Structure

Courses include:

Managerial Decision Analytics

Marketing Management

Consumers and Consumption

Marketing Research

B2B Marketing

Marketing, Society and Sustainability

Key information

Duration

Full-time
- 24 months
Part-time
- 48 months

Start dates & application deadlines

Starting 2026-07-22 00:00:00
- Apply before 2026-04-30 00:00:00 , International
- Apply before 2026-05-31 00:00:00 , National
Starting 2027-02-26 00:00:00
- Apply before 2026-10-31 00:00:00 , International
- Apply before 2026-11-30 00:00:00 , National

Language

English

TOEFL^® IBT

81

Schedule TOEFL®

PTE Academic

64

Schedule a PTE test!

IELTS

6.5

Prepare for Your English Test

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4.9/5 student rating

Credits

200 alternative credits

Delivered

On Campus

Campus Location

Melbourne, Australia

Disciplines

Marketing Marketing Management View 53 other Masters in Marketing in Australia

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Academic requirements

We are not aware of any specific GRE, GMAT or GPA grading score requirements for this programme.

English requirements

TOEFL^® IBT

81

Schedule TOEFL®

PTE Academic

64

Schedule a PTE test!

IELTS

6.5

Prepare for Your English Test

Cathoven AI IELTS Preparation

Learn your IELTS Score

AI-powered IELTS feedback. Clear, actionable, and tailored to boost your writing & speaking score. No credit card or upfront payment required.

Trusted by 300k learners
98 accuracy using real exam data
4.9/5 student rating

Other requirements

General requirements

CRICOS code:00116K

To be considered for entry into this course, you must:

Have completed an undergraduate degree (or equivalent) in any discipline.

Student Insurance via Studyportals Partner

Make sure to cover your health, travel, and stay while studying abroad. Even global coverages can miss important items like Additional medical costs, Repatriation, Liability etc. Make sure your student insurance covers your needs.

Studyportals partnered with Aon to provide you with the best affordable student insurance, for a carefree experience away from home.

Get your student insurance now

Starting from €0.53/day, free cancellation any time.

Remember, countries and universities may have specific insurance requirements. To learn more about how student insurance work at University of Melbourne and/or in Australia, please visit Student Insurance Portal.

Tuition Fees

Tuition fees are shown in and the most likely applicable fee is shown based on your nationality.

International Applies to you

Applies to you

Non-residents

37984 AUD / year

≈ 37984 AUD / year
Domestic Applies to you

Applies to you

Citizens or residents

36992 AUD / year

≈ 36992 AUD / year

Living costs

Melbourne

Australia

1501 - 2659 AUD / month

The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.

Funding

Win a €10000 Scholarship! Deadline: 30 June 2020

Embark on your journey with the Studyportals Scholarship! We're giving away a total of 20,000 euros to help you achieve your dream of studying abroad.

Win a €10000 Scholarship! Deadline: 30 June 2020

Embark on your journey with the Studyportals Scholarship! We're giving away a total of 20,000 euros to help you achieve your dream of studying abroad.

In order for us to give you accurate scholarship information, we ask that you please confirm a few details and create an account with us.

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Scholarships Information

Below you will find Master's scholarship opportunities for Management - Marketing.

Available Scholarships

You are eligible to apply for these scholarships but a selection process will still be applied by the provider.

On this page

About

Overview

Practical Skills

Employment

Programme Structure

Key information

Duration

Start dates & application deadlines

Language

Prepare for Your English Test

Credits

Delivered

Campus Location

Disciplines

What students do after studying

Academic requirements

English requirements

Prepare for Your English Test

Other requirements

General requirements

Student Insurance via Studyportals Partner

Tuition Fees

International Applies to you

Domestic Applies to you

Living costs

Melbourne

Funding

Scholarships Information

Available Scholarships

Our partners