Overview

The Business - Marketing course from Auckland University of Technology staff are internationally recognised as experts in marketing, particularly in consumer behaviour, marketing strategy and social marketing issues, and bring their cutting-edge research into the classes they teach.

AUT's Marketing department also hosts regular research seminars and international visitors. Our close ties with industry mean that as a postgraduate marketing student, you can access industry data and are aware of the issues facing modern businesses.

What you study

To graduate with a Master of Business in Marketing, you must successfully complete 180 points from:

Specialisation courses

Research methods courses

Research OR Research and electives

Key facts:

Interactive and industry-linked learning environment

Staff who are internationally recognised as experts in marketing

Regular research seminars and visits from international experts

An exciting research culture

Programme Structure

Courses include:

Consumption and Consumer Behaviour

Shopping Environment Studies

Qualitative Research Design and Analysis

Quantitative Research Design and Analysis

Thesis

Key information

Duration

Full-time
- 18 months

Start dates & application deadlines

Starting 2026-07-13 00:00:00
- Apply before 2026-04-13 00:00:00 , International
Starting 2027-02-23 00:00:00
- Apply before 2026-11-23 00:00:00 , International

More details

It's recommended that you apply at least three months before the start of the programme to allow for visa processing and travel to New Zealand.

Language

English

TOEFL^® IBT

90

Schedule TOEFL®

PTE Academic

58

Schedule a PTE test!

IELTS

6.5

Prepare for Your English Test

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Credits

180 alternative credits

Delivered

On Campus

Campus Location

Auckland, New Zealand

Disciplines

Marketing View 22 other Masters in Marketing in New Zealand

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Academic requirements

GPA

B

English requirements

TOEFL^® IBT

90

Schedule TOEFL®

PTE Academic

58

Schedule a PTE test!

IELTS

6.5

Prepare for Your English Test

Cathoven AI IELTS Preparation

Learn your IELTS Score

AI-powered IELTS feedback. Clear, actionable, and tailored to boost your writing & speaking score. No credit card or upfront payment required.

Trusted by 300k learners
98 accuracy using real exam data
4.9/5 student rating

Other requirements

General requirements

Completed one of the following or equivalent with a B grade average or higher in courses at level 7 or above:

Bachelor of Business OR

Graduate Diploma in Business

Students who studied level 7 business courses as part of a degree different than stated above may also meet the entry requirements. If this applies to you, contact us to find out more.

Student Insurance via Studyportals Partner

Make sure to cover your health, travel, and stay while studying abroad. Even global coverages can miss important items like Additional medical costs, Repatriation, Liability etc. Make sure your student insurance covers your needs.

Studyportals partnered with Aon to provide you with the best affordable student insurance, for a carefree experience away from home.

Get your student insurance now

Starting from €0.53/day, free cancellation any time.

Remember, countries and universities may have specific insurance requirements. To learn more about how student insurance work at Auckland University of Technology and/or in New Zealand, please visit Student Insurance Portal.

Tuition Fees

Tuition fees are shown in and the most likely applicable fee is shown based on your nationality.

International Applies to you

Applies to you

Non-residents

37200 NZD / year

≈ 37200 NZD / year
Domestic Applies to you

Applies to you

Citizens or residents

10028 NZD / year

≈ 10028 NZD / year

Additional Details

National:

$11,220 (for 120 points)

International:

$38,392 (for 120 points)

Part-time students will pay a proportion of this amount. The exact tuition fee will be calculated based on the courses you’re enrolled in.

Living costs

Auckland

New Zealand

1400 - 2200 NZD / month

The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.

Funding

Win a €10000 Scholarship! Deadline: 30 June 2020

Embark on your journey with the Studyportals Scholarship! We're giving away a total of 20,000 euros to help you achieve your dream of studying abroad.

Win a €10000 Scholarship! Deadline: 30 June 2020

Embark on your journey with the Studyportals Scholarship! We're giving away a total of 20,000 euros to help you achieve your dream of studying abroad.

In order for us to give you accurate scholarship information, we ask that you please confirm a few details and create an account with us.

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Scholarships Information

Below you will find Master's scholarship opportunities for Business - Marketing.

Available Scholarships

You are eligible to apply for these scholarships but a selection process will still be applied by the provider.

On this page

About

Overview

What you study

Key facts:

Programme Structure

Key information

Duration

Start dates & application deadlines

Language

Prepare for Your English Test

Credits

Delivered

Campus Location

Disciplines

What students do after studying

Academic requirements

English requirements

Prepare for Your English Test

Other requirements

General requirements

Student Insurance via Studyportals Partner

Tuition Fees

International Applies to you

Domestic Applies to you

Additional Details

Living costs

Auckland

Funding

Scholarships Information

Available Scholarships

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