Overview

The Master’s programme in Marketing and Branding at University of Innsbruck is internationally oriented and values openness and diversity, creativity and reflexivity.

Graduates will enjoy a practice-oriented education, firmly based on current academic knowledge, and develop managerial and social competences, which will enable them to make well-reflected, evidence-based decisions in complex organizational environments and markets.

Career

strategic and operational marketing

brand management

sales

market research and data analytics

a career in consulting and media agencies

Programme Structure

Courses

Market Research

Data Analytics

Strategic Marketing

Branding

Digital Marketing

Elective Module

Scientific Research

Key information

Duration

Full-time
- 24 months

Start dates & application deadlines

Starting 2025-03-03 00:00:00
- Apply before 2024-10-15 00:00:00 , International
Starting 2025-10-01 00:00:00
- Apply before 2025-05-15 00:00:00 , International

Language

English

IELTS

5.5

Schedule an IELTS test!

TOEFL^® IBT

72

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Credits

120 ECTS

Delivered

On Campus

Disciplines

Digital Marketing Advertising

Academic requirements

We are not aware of any specific GRE, GMAT or GPA grading score requirements for this programme.

English requirements

IELTS

5.5

Schedule an IELTS test!

TOEFL^® IBT

72

Pass IELTS with Swoosh English! Sign up for a free writing masterclass or claim your exclusive 25% Studyportals discount and accelerate your preparation by taking a course designed by experts to get you the results you need.

Student insurance

Make sure to cover your health, travel, and stay while studying abroad. Even global coverages can miss important items, so make sure your student insurance ticks all the following:

Additional medical costs (i.e. dental)
Repatriation, if something happens to you or your family
Liability
Home contents and baggage
Accidents
Legal aid

We partnered with Aon to provide you with the best affordable student insurance, for a carefree experience away from home.

Get your student insurance now

Starting from €0.53/day, free cancellation any time.

Remember, countries and universities may have specific insurance requirements. To learn more about how student insurance work at University of Innsbruck and/or in Austria, please visit Student Insurance Portal.

Other requirements

General requirements

Admission to the master's degree programme may also be possible if a student has completed a bachelor's degree in a relevant related field. As part of the determination of equivalence, the following core areas of the completed bachelor's degree programme (without taking the bachelor's thesis into account) will be assessed:

92.5 ECTS-Credits Core Area: Economic subjects, therefrom at least 50 ECTS-Credits Core Area: Business Subjects as well as knowledge of Marketing and Economic Methods

Tuition Fee

To always see correct tuition fees

International

1454 EUR/year

Tuition Fee

Based on the tuition of 727 EUR per semester during 24 months.
EU/EEA

726 EUR/year

Tuition Fee

Based on the tuition of 363 EUR per semester during 24 months.

Living costs for Innsbruck

800 - 1300 EUR /month

Living costs

The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.

Funding

Win a €10000 Scholarship! Deadline: 30 June 2020

Embark on your journey with the Studyportals Scholarship! We're giving away a total of 20,000 euros to help you achieve your dream of studying abroad.

Win a €10000 Scholarship! Deadline: 30 June 2020

Embark on your journey with the Studyportals Scholarship! We're giving away a total of 20,000 euros to help you achieve your dream of studying abroad.

In order for us to give you accurate scholarship information, we ask that you please confirm a few details and create an account with us.

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Scholarships Information

Below you will find Master's scholarship opportunities for Marketing and Branding.

Available Scholarships

You are eligible to apply for these scholarships but a selection process will still be applied by the provider.

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