Overview
The M.Sc. Business Analytics at Robert Gordon University is designed to prepare students for the challenges of interpreting and managing data within modern corporate environments. This programme focuses on developing the technical and analytical expertise required to inform strategic business processes and improve organisational productivity. Students will learn to bridge the gap between raw data and actionable business intelligence through a blend of academic theory and practical application.
Why Business Analytics at Robert Gordon University?
This programme is uniquely endorsed by the International Institute of Business Analysis, making it the first of its kind in Scotland and only the second in the UK to receive such recognition. Students benefit from a curriculum designed in direct response to the global shortfall of managers with data analysis competencies. Learning is supported by the Digital Suite in the Aberdeen Business School and a virtual learning environment that provides 24/7 access to industry-standard resources. The teaching team comprises experts with professional backgrounds in digital marketing, e-commerce, and data management, ensuring that the content remains aligned with current industry requirements.
Tuition Fee Breakdown
- International fee: GBP 17410 per year
- National fee: GBP 7600 per year
Visit the Fees and Funding section for a breakdown in your local currency.
Syllabus
The curriculum is structured to move from foundational data management to advanced application and independent research. Modules may include:
- Programming Concepts for Business Analytics
- Data Visualisation
- Business Intelligence
- Legal and Ethical Principles
- Business Analytics Project
- Research Methods
Careers with Business Analytics
Graduates are well-positioned for a variety of data-driven roles across multiple sectors where evidence-based decision-making is a priority. The programme prepares individuals to shape data cultures and communicate complex analytics results to diverse stakeholders. Potential career paths include roles such as Business Analytics Manager, Business Intelligence Officer, Digital Analytics Manager, and Insight Analyst. By engaging with live client projects throughout the course, students build a professional network and a portfolio of work that demonstrates their ability to solve real-world business problems.
Programme Structure
Courses included:
- Data Analytics For Business Decisions
- Programming Concepts for Business Analytics
- Marketing Analytics
- Programming for Business Analytics
- Modelling with Databases
- Data Visualisation For Business Analytics
- Data Governance And Ethics
- Professional Industry Experience
Key information
Duration
- Full-time
- 12 months
- Part-time
- 24 months
Start dates & application deadlines
- Starting
- Apply before , International
- Apply before , National
-
- Starting
- Apply before , International
- Apply before , National
-
Online option deadlines:
September - 7 September
January - 19 January
Language
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Credits
Delivered
Campus Location
- Aberdeen, United Kingdom
Disciplines
Marketing Business Intelligence Data Science & Big Data View 418 other Masters in Data Science & Big Data in United KingdomWhat students do after studying
Academic requirements
English requirements
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- Trusted by 300k learners
- 98 accuracy using real exam data
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Other requirements
General requirements
- Applicants normally hold a 2:2 undergraduate honours degree or its equivalent in any subject area.
- Applicants with a lower degree classification and / or relevant work experience will be considered on a case by case basis.
- Applicants who successfully achieve the RGU Pre-Masters Graduate Certificate Creative and Cultural Business are also eligible to apply or this Masters.
Tuition Fees
-
International Applies to you
Applies to youNon-residents17410 GBP / year≈ 17410 GBP / year -
Domestic Applies to you
Applies to youCitizens or residents7600 GBP / year≈ 7600 GBP / year
Additional Details
EU Students: £7380
- Part Time
UK/EU
Over 2 years
- £3690 per year
International
Over 2 years
- £5615 per year
Living costs
Aberdeen
The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.
Funding
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Scholarships Information
Below you will find Master's scholarship opportunities for Business Analytics.
Available Scholarships
You are eligible to apply for these scholarships but a selection process will still be applied by the provider.
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