Overview
The Business Management - Digital Innovation and Business Transformation (On Campus) programme from Steinbeis Next focuses on a data-driven marketing strategy, teaching you to adeptly execute omnichannel concepts and precise targeting. You’ll enhance marketing campaign efficiency through clever automation, establish inbound marketing strategies to make your company a sought-after hub, and gather valuable feedback from online platforms to monitor audience expectations and experiences.
You will master a data-driven marketing strategy, implement inbound marketing, and optimize campaign efficiency through automation and personalization. A well-crafted content marketing strategy ensures that you can effectively navigate the diverse landscape of digital marketing and leverage online platforms to your advantage.
Your Career Prospects
- Digital Transformation Consultant
- Innovation Manager
- Business Analyst
- Digital Project Manager
- IT Strategist
- E-commerce Manager
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Visit programme websiteProgramme Structure
Courses include:
- Digital Technology — Advanced
- Digital Economics — Implications for Business and Society
- Digital Infrastructure and Software Development
- Entrepreneurship
- Future of Business Organization
- Innovation Management
- Innovation Management — Advanced
- Market Research and Consumer Behavior
Check out the full curriculum
Visit programme websiteKey information
Duration
- Full-time
- 24 months
Start dates & application deadlines
- StartingApply anytime.
- StartingApply anytime.
- StartingApply anytime.
- StartingApply anytime.
Applications accepted for January, April, July and October
Language
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Credits
Delivered
Campus Location
- Berlin, Germany
Disciplines
Business Administration Innovation Management Digital Media View 29 other Masters in Digital Media in GermanyExplore more key information
Visit programme websiteWhat students do after studying
Academic requirements
We are not aware of any specific GRE, GMAT or GPA grading score requirements for this programme.
English requirements
Prepare for Your English Test
AI-powered IELTS feedback. Clear, actionable, and tailored to boost your writing & speaking score. No credit card or upfront payment required.
- Trusted by 300k learners
- 98 accuracy using real exam data
- 4.9/5 student rating
Other requirements
General requirements
To enroll in our M.Sc. program, you must:
- A bachelor’s degree or equivalent
- Depending on the student’s area of study during your Bachelor, Pre-Master preparation modules may be required
- EN proficiency (IELTS 6.0 / PTE – 56/ TOEFL – 80/Duolingo – 100/ Cambridge Advanced or Proficiency)
- Submitted the complete application documents, such as an updated CV, an official copy of your university certificate and an academic transcript
Student Insurance via Studyportals Partner
Make sure to cover your health, travel, and stay while studying abroad. Even global coverages can miss important items like Additional medical costs, Repatriation, Liability etc. Make sure your student insurance covers your needs.
Studyportals partnered with Aon to provide you with the best affordable student insurance, for a carefree experience away from home.
Get your student insurance nowStarting from €0.53/day, free cancellation any time.
Remember, countries and universities may have specific insurance requirements. To learn more about how student insurance work at Steinbeis Next and/or in Germany, please visit Student Insurance Portal.
Make sure you meet all requirements
Visit programme websiteTuition Fees
-
International Applies to you
Applies to youNon-residents11900 EUR / year≈ 11900 EUR / year -
EU/EEA Applies to you
Applies to youEU/EEA Nationals11900 EUR / year≈ 11900 EUR / year
Living costs
Berlin
The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.
Funding
Check for any work restrictions
Visit programme website
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Scholarships Information
Below you will find Master's scholarship opportunities for Business Management - Digital Innovation and Business Transformation (On Campus).
Available Scholarships
You are eligible to apply for these scholarships but a selection process will still be applied by the provider.
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