Sport and Event Marketing Fanshawe College

Overview

 Upon completion of Sport and Event Marketing Postgrad.Cert offered at Fanshawe College , you’ll:

• Gain real work experience in the sport and event industry during an internship with   marketing partners of Fanshawe’s Kinlin School of Business;

• Build long-standing relationships with industry partners towards developing your own personal brand. 

• Dive deeper into non-profit event marketing as well as festivals and sporting events;

• Hone your digital marketing skills and further your knowledge in Google Analytics, sponsorship activation and social media circles;

• Grasp key leadership concepts for successful sports management professionals.

Career opportunities:

Graduates of Fanshawe’s Sport and Event Marketing program will find a wide range of exciting career opportunities such as marketing officer, social media and digital marketing co-ordinator, brand ambassador, public relations manager, athletics facilities and events officer, director of branding and communications, manager of game-day operations, manager of ticketing & client services, special events coordinator, manager of corporate partnerships and manager of marketing and sponsorship. Graduates will exhibit strong leadership, initiative and communication skills that will help them develop industry relationships and excel at any career they choose.

Here are some examples of career opportunities for graduates of Fanshawe’s Sport and Event Marketing program:

• Field Marketing Specialist

Implement a regional sports and culture marketing plan while maintaining effective budget management.

• Live Events Coordinator

Facilitate the delivery of exceptional fan experiences during live concerts and/or home games for professional and amateur sports teams (e.g., NHL, OHL, NBA, MLS, CFL and AHL).

• Director, Brand Marketing Communications

Responsible for creating and implementing strategies and plans to drive marketing communications efforts to support business goals.