Overview
What you will study
The Marketing and Communication MSc course from Athens University of Economics and Business consists of eight taught modules and a master thesis. Our curriculum has been especially designed to provide the academic knowledge and the practical skills required for starting a successful professional career in international marketing. Each module of the programme provides students with an in-depth understanding of the latest principles and practices. The master thesis gives students the opportunity to consolidate and apply the knowledge gained in the taught modules and to develop important professional skills such as analytical, research, problem solving, and communication skills.
Our specialization in marketing & communication with international orientation provides a unique opportunity to study in English and live in Athens. Apply for your place at a truly international, full-time English programme and get ready for an exciting career in international marketing & communication.
Programme Structure
Courses include:
- International Marketing
- International Consumer Behavior
- International Marketing Research
- Web & Marketing Analytics
- Advertising & Integrated Marketing Communications
- Business Strategy
- Digital Marketing & Social Media
- Entrepreneurship & Innovation
Key information
Duration
- Full-time
- 12 months
Start dates & application deadlines
- StartingApplication deadline not specified.
Language
Credits
Delivered
Disciplines
Marketing Digital Communication Digital Marketing View 8 other Masters in Marketing in GreeceAcademic requirements
We are not aware of any academic requirements for this programme.
English requirements
Other requirements
General requirements
- Hold a first degree from a Greek University (AEI), or a Greek Technological Educational Institution (TEI) or a recognised foreign Higher Education Institute.
- Hold a diploma of proficient knowledge of the English language, C2 level.
- Application form.
- Copies of all University degrees with transcript of records.
- In case of foreign degrees, applicants must submit a recognition certificate from the National Academic Recognition Information Center.
- Official Transcripts translated in English where applicable.
- Two confidential recommendation letters either from the institution of higher education from which they have obtained their degree or an employer (in case of working experience). The recommendation letters will be submitted ONLY via the portal by the referee/recommender.
- Curriculum vitae.
- Proof of working experience (where applicable).
Tuition Fee
-
International
6250 EUR/yearTuition FeeBased on the tuition of 6250 EUR for the full programme during 12 months. -
EU/EEA
6250 EUR/yearTuition FeeBased on the tuition of 6250 EUR for the full programme during 12 months.
Living costs for Athens
The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.
Funding
Studyportals Tip: Students can search online for independent or external scholarships that can help fund their studies. Check the scholarships to see whether you are eligible to apply. Many scholarships are either merit-based or needs-based.