12 months
Duration
16075 GBP/year
8040 GBP/year
Unknown
Tuition fee
Anytime
Unknown
Apply date
Unknown
Start date

About

The MSc in Marketing With Digital Strategy at the Edinburgh Napier University equips you with the digital skills and strategic marketing knowledge to meet current demand for people who can thrive in the digital business environment.

Visit the official programme website for more information

Overview

Suitable for those with no previous marketing knowledge, this higher degree in Marketing With Digital Strategy at the Edinburgh Napier University  will increase your employability, empowering you to have the confidence and knowledge to meet employers’ present and future digital and marketing needs, and give you the advanced digital skills necessary to develop new business and marketing opportunities.

You’ll be able to gain an additional professional qualification (Certificate in Digital and Data Driven Marketing) as part of your studies, and you’ll also get practical experience in digital and social media analytics as part of this course, greatly enhancing your career prospects.

Careers

Digitally focused Marketing skills are becoming near-universal requirements for employment.  Our MSc in Marketing and Digital Strategy will open up a range of employment possibilities and help give you confidence to future-proof your career. Careers include:

  • Customer relationship management
  • Digital media development
  • Digital marketing management
  • Computer networking
  • Search engine analysis

Accreditation

The course is accredited by the Institute of Data & Marketing (IDM), a leading professional organisation specialising in digital marketing.

Programme Structure

Modules include:

  • Consumer Behaviour
  • Digital Analytics Strategy
  • Digital Marketing Strategy
  • Marketing Communications
  • Principles and Practice of Marketing
  • Social Media and Content Marketing

Key information

Duration

  • Full-time
    • 12 months

Start dates & application deadlines

More details
  • You can apply all year round

Language

English
IELTS admission requirements IELTS
6
TOEFL admission requirements TOEFL® IBT
80

Credits

180 alternative credits

Delivered

On Campus

Academic requirements

GPA admission requirements GPA
Lower Second Class

English requirements

IELTS admission requirements IELTS
6
TOEFL admission requirements TOEFL® IBT
80

Student insurance

Make sure to cover your health, travel, and stay while studying abroad. Even global coverages can miss important items, so make sure your student insurance ticks all the following:

  • Additional medical costs (i.e. dental)
  • Repatriation, if something happens to you or your family
  • Liability
  • Home contents and baggage
  • Accidents
  • Legal aid

We partnered with Aon to provide you with the best affordable student insurance, for a carefree experience away from home.

Get your student insurance now

Starting from €0.53/day, free cancellation any time.

Remember, countries and universities may have specific insurance requirements. To learn more about how student insurance work at Edinburgh Napier University and/or in United Kingdom, please visit Student Insurance Portal.

Other requirements

General requirements

  • The entry requirements for this course is a Bachelor (Honours) Degree at a 2:2 or above. 

  • We look for applicants to have a background in any discipline in order to be eligible for the programme.
  • We may also consider lesser qualifications if you have sufficient professional work experience within the industry.
  • We welcome applications from students studying a wide range of international qualifications.

Tuition Fee

To alway see correct tuition fees
  • International

    16075 GBP/year
    Tuition Fee
    Based on the tuition of 16075 GBP for the full programme during 12 months.
  • National

    8040 GBP/year
    Tuition Fee
    Based on the tuition of 8040 GBP for the full programme during 12 months.

Living costs for Edinburgh

725 - 1167 GBP /month
Living costs

The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.

Funding

Studyportals Tip: Students can search online for independent or external scholarships that can help fund their studies. Check the scholarships to see whether you are eligible to apply. Many scholarships are either merit-based or needs-based.

Our partners

Marketing With Digital Strategy
-
Edinburgh Napier University

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