Overview

The specialisation in Marketing and Sales at Aalborg University Business School (AAUBS) deals with sales and marketing-based development of companies and organisations, and you get the opportunity to become a specialist in this field. You gain an in-depth understanding of how sales and marketing work in organisations through knowledge of different areas of marketing and sales management, including customer needs, value creation and branding.

You will experience a close interplay between theory and practice and an application-oriented approach during the programme. This means that you will work with cases and projects related to specific issues in the business world.

Upon graduation, you will be able to:

develop deep insight into customers and markets
use this insight to advise a company about strategic decisions
ensure that companies carry out sales and marketing activities efficiently and effectively

Programme Structure

Courses include:

Customer Value, Marketing Strategy and Sales Management

Customer Buying Behavior

Pricing and Sales Metrics

Managing the Marketing Ecosystem

Business cooperation

Key information

Duration

Full-time
- 24 months

Start dates & application deadlines

Starting 2027-02-01 00:00:00
- Apply before 2026-10-15 00:00:00
Starting 2027-09-01 00:00:00
- Apply before 2027-03-01 00:00:00

Language

English

TOEFL^® IBT

85

Schedule TOEFL®

IELTS

6.5

Prepare for Your English Test

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Credits

120 ECTS

Delivered

On Campus

Campus Location

Aalborg, Denmark

Disciplines

Marketing View 3 other Masters in Marketing in Denmark

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Academic requirements

We are not aware of any specific GRE, GMAT or GPA grading score requirements for this programme.

English requirements

TOEFL^® IBT

85

Schedule TOEFL®

IELTS

6.5

Prepare for Your English Test

Cathoven AI IELTS Preparation

Learn your IELTS Score

AI-powered IELTS feedback. Clear, actionable, and tailored to boost your writing & speaking score. No credit card or upfront payment required.

Trusted by 300k learners
98 accuracy using real exam data
4.9/5 student rating

Other requirements

General requirements

Admission to a Master’s programme – whether it is taught in English or Danish – requires:

Successful completion of a relevant and recognised university Bachelor’s degree equivalent to a Danish Bachelor’s degree in level and length (180 ECTS).
Successful fulfilment of specific admission requirements related to the relevant Master's degree programme.
Successful fulfilment of language requirements, i.e. an AAU approved English test for Master’s programmes taught in English, and a Danish proficiency test (Studieprøven i Dansk) in case a programme is taught in Danish.Before a certain deadline you must meet these requirements.

Student Insurance via Studyportals Partner

Make sure to cover your health, travel, and stay while studying abroad. Even global coverages can miss important items like Additional medical costs, Repatriation, Liability etc. Make sure your student insurance covers your needs.

Studyportals partnered with Aon to provide you with the best affordable student insurance, for a carefree experience away from home.

Get your student insurance now

Starting from €0.53/day, free cancellation any time.

Remember, countries and universities may have specific insurance requirements. To learn more about how student insurance work at Aalborg University and/or in Denmark, please visit Student Insurance Portal.

Tuition Fees

Tuition fees are shown in and the most likely applicable fee is shown based on your nationality.

International Applies to you

Applies to you

Non-residents

7380 EUR / year

≈ 7380 EUR / year
EU/EEA Applies to you

Applies to you

EU/EEA Nationals

Free

Living costs

Aalborg

Denmark

1075 - 1344 EUR / month

The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.

Funding

Win a €10000 Scholarship! Deadline: 30 June 2020

Embark on your journey with the Studyportals Scholarship! We're giving away a total of 20,000 euros to help you achieve your dream of studying abroad.

Win a €10000 Scholarship! Deadline: 30 June 2020

Embark on your journey with the Studyportals Scholarship! We're giving away a total of 20,000 euros to help you achieve your dream of studying abroad.

In order for us to give you accurate scholarship information, we ask that you please confirm a few details and create an account with us.

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Scholarships Information

Below you will find Master's scholarship opportunities for Marketing and Sales.

Available Scholarships

You are eligible to apply for these scholarships but a selection process will still be applied by the provider.

On this page

About

Overview

Upon graduation, you will be able to:

Programme Structure

Key information

Duration

Start dates & application deadlines

Language

Prepare for Your English Test

Credits

Delivered

Campus Location

Disciplines

What students do after studying

Academic requirements

English requirements

Prepare for Your English Test

Other requirements

General requirements

Student Insurance via Studyportals Partner

Tuition Fees

International Applies to you

EU/EEA Applies to you

Living costs

Aalborg

Funding

Scholarships Information

Available Scholarships

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