18 months
Duration
10900 EUR/year
10900 EUR/year
Unknown
Tuition fee
Unknown
Apply date
Unknown
Start date

About

The Master of International Management with a specialization in Digital Marketing at Madrid Campus - Geneva Business School is for students who want to look at what marketing means in the modern age, and meet the pioneers who have paved the way before them. 

Visit the official programme website for more information

Overview

Students will master the techniques, tools, and strategies to become leaders in their field. Upon graduation, students will:

  •  Be able to effectively publish and manage content for business growth
  •  Acquire expertise in using Google analytics and various data analysis software
  •  Gain familiarity with online legalities and rights management.
  •  Become an expert in designing and implementing online marketing campaigns

Career

This Master of International Management with a specialization in Digital Marketing  at Madrid Campus - Geneva Business School  is of particular relevance to those working, or planning to work as a: 

  • Digital Marketing Specialist
  • Social Media Strategist/Manager
  • E-Commerce Manager
  • Digital Marketing Director

Programme Structure

Courses included

  • Strategic Digital Marketing Simulation
  • Digital Economy Overview
  • B2B and B2C Strategies
  • Inbound and Outbound Marketing
  • Connected Commerce
  • Data-driven Digital
  • Marketing Strategies

Key information

Duration

  • Full-time
    • 18 months

Start dates & application deadlines

Credits

90 ECTS

Delivered

On Campus

Academic requirements

We are not aware of any academic requirements for this programme.

Other requirements

General requirements

  • Bachelor’s degree or equivalent, preferably in a related field
  • IELTS 6.5 / TOEFL 74 / DET 105-110 (official English exam results) or proof of studying previously in an English-speaking environment for a minimum of 3 years
  • Applicants may submit the Duolingo English Test (DET), which combines an English proficiency test with a brief video interview. 
  • A scanned copy of all required academic diplomas, transcripts, and academic certificates 
  • A 500-word written response to a business case study
  • An interview with a representative from the academic team on their chosen campus. The candidate’s response to the case study will be discussed in the interview.
  • Photocopy of valid passport / national ID
  • Resume/CV 
  • 1 reference letter from a former academic institution"

Tuition Fee

To alway see correct tuition fees
  • International

    10900 EUR/year
    Tuition Fee
    Based on the tuition of 5450 EUR per semester during 18 months.
  • EU/EEA

    10900 EUR/year
    Tuition Fee
    Based on the tuition of 5450 EUR per semester during 18 months.

Living costs for Madrid

745 - 1260 EUR /month
Living costs

The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.

Funding

Studyportals Tip: Students can search online for independent or external scholarships that can help fund their studies. Check the scholarships to see whether you are eligible to apply. Many scholarships are either merit-based or needs-based.

Fresh content

Updated in the last 3 months

Check the official programme website for potential updates.

Our partners

International Management with a specialization in Digital Marketing
-
Madrid Campus - Geneva Business School

Wishlist

Go to your profile page to get personalised recommendations!