Overview
About this course
This E-Business (E-Marketing) programme from Newcastle University addresses the full customer relationship cycle, which includes marketing, sales and service.
Customers are at the core of all winning corporate strategies. An e-commerce business markets products based on the tracking of consumer activities on the Internet. Enterprise systems and service personnel must be able to fulfil the requirements of clients once sales materialise. They must also be able to solve or escalate any concern at any point of the interaction.
This relies on fully integrated systems, strong cross-functional working and a customer-centric culture.
Curious about what our graduates have gone on to do? Find out about opportunities they’ve pursued, and how we can help you develop your career.
Career development
This course is designed for professionals from any academic background who want to excel in the use of the internet to influence the full relationship cycle with clients. It is suitable if you want to work for a technology start-up or multinational company, including product and service providers.
Our graduates progress into careers as e-marketing consultants, CRM managers or project managers. The course is also relevant to industry analysts and product managers in the e-business sector.
Graduate destinations
Many graduates from our E-Business courses have worked for international companies, such as:
- Yahoo
- IBM
- Dell
- Accenture
- KPMG
- Ernst & Young
- PwC
- Hewlett-Packard
- The Hut Group
- Travix International
- Hitachi Solutions
- BAE Systems Applied Intelligence
- Ctrl-Shift
- HSBC
- Lloyds Banking Group
- GlaxoSmithKline
- Datwyler
- Walmart
Programme Structure
Courses include:
- Competing with IT
- Data Analytics for Managers
- Strategy, Management and Information Systems
- E-Business
- Digital Start-up with Lean Innovation
- Customer Relations Management
- Digital Marketing
- Principles of Marketing
Key information
Duration
- Full-time
- 12 months
Start dates & application deadlines
- StartingApply anytime.
We suggest international students apply at least two months before the course starts. This is so that you have enough time to make the necessary arrangements.
Language
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Credits
Delivered
Campus Location
- Newcastle upon Tyne, United Kingdom
Disciplines
Business Administration Marketing Information Technology (IT) View 726 other Masters in Business Administration in United KingdomWhat students do after studying
Academic requirements
English requirements
Prepare for Your English Test
AI-powered IELTS feedback. Clear, actionable, and tailored to boost your writing & speaking score. No credit card or upfront payment required.
- Trusted by 300k learners
- 98 accuracy using real exam data
- 4.9/5 student rating
Other requirements
General requirements
- A 2:1 honours degree, or international equivalent, in any subject.
Tuition Fees
-
International Applies to you
Applies to youNon-residents19800 GBP / year≈ 19800 GBP / year -
Domestic Applies to you
Applies to youCitizens or residents11100 GBP / year≈ 11100 GBP / year
Living costs
Newcastle upon Tyne
The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.
Funding
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Scholarships Information
Below you will find Master's scholarship opportunities for E-Business (E-Marketing).
Available Scholarships
You are eligible to apply for these scholarships but a selection process will still be applied by the provider.
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