Overview
Marketing communication is a practice as well as an academic discipline. As human beings living in today’s world we are affected by marketing communication in many ways.
The reach of marketing communication, advertising and PR goes far beyond the realms of business, as marketing communication have a pervasive presence in contemporary societies and thus shapes the world in which we live. As future professionals in the field of marketing communication, you will need to deal with diverse new phenomena such as digitalization, media fragmentation, consumer culture and co-creation, and globalization.
Career opportunities
- The Marketing Communication programme at Stockholm University provides a solid background for students pursuing a career in marketing communication, advertising and PR in the broadest sense in private businesses, governmental agencies, or in NGOs. The programme also provides a strong background for students pursuing an academic career in research and teaching.
- After graduation students will be prepared for doctoral studies as well as for work within marketing communication in the broadest sense in private businesses, governmental agencies, or in non-governmental organizations.
Programme Structure
Courses include:
- Buyer Behavior
- Communication: strategic & Cultural Perspectives
- Digital Marketing and E-commerce
- Contemporary Challenges in Marketing Communication
- Branding: Strategic and Cultural Perspectives
- Research Methods in Advertising and PR
Key information
Duration
- Full-time
- 24 months
Start dates & application deadlines
- Starting
- Apply before , EEA/EU
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- Starting
- Apply before , International
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Language
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Credits
Delivered
Disciplines
Communication Studies Marketing Master in Business Administration (MBA) View 14 other Masters in Marketing in SwedenWhat students do after studying
Academic requirements
English requirements
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Student insurance
Make sure to cover your health, travel, and stay while studying abroad. Even global coverages can miss important items, so make sure your student insurance ticks all the following:
- Additional medical costs (i.e. dental)
- Repatriation, if something happens to you or your family
- Liability
- Home contents and baggage
- Accidents
- Legal aid
We partnered with Aon to provide you with the best affordable student insurance, for a carefree experience away from home.
Get your student insurance nowStarting from €0.53/day, free cancellation any time.
Remember, countries and universities may have specific insurance requirements. To learn more about how student insurance work at Stockholm University and/or in Sweden, please visit Student Insurance Portal.
Other requirements
General requirements
- Bachelor's degree.
- Swedish upper secondary school course English B/English 6 or equivalent.
Tuition Fee
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International
125000 SEK/yearTuition FeeBased on the tuition of 250000 SEK for the full programme during 24 months. -
EU/EEA
FreeTuition FeeBased on the tuition of 0 SEK for the full programme during 24 months.
- For citizens from outside EU, EEA or Switzerland. First instalment: 62500 SEK.
- National students: application fee of 900 SEK
Living costs for Stockholm
The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.
Funding
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Scholarships Information
Below you will find Master's scholarship opportunities for Marketing Communication.
Available Scholarships
You are eligible to apply for these scholarships but a selection process will still be applied by the provider.
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