Tourism Aalborg University

Overview

About the programme 

Why choose Tourism? 

If you have a keen interest in international affairs and dream of working with tourism, you have come to the right place. This Master’s is for those who are interested in the cultural, social and environmental impacts of tourism and want to solve the issues that exist in the field. The Master's is conducted in English with an international outlook, giving you the chance to work with cases from all over the world. 

Educational content  

As a Master's student in Tourism, your work will take a down-to-earth and practical approach to real-world issues. The programme works in close collaboration with companies and decision-makers, and you will experience guest lectures from representatives from the business community and various NGOs. During the programme, you will get the opportunity to meet local and external organisations that you and your study group can collaborate with on your projects. 

During your third semester, you can choose to study at a university abroad. You can also choose a project-oriented course (internship) and gain experience in a tourism organisation, which will benefit your career post-graduation.  

Your skills as a graduate  

In the Master's in Tourism, you work with theory and method from both the social sciences and the humanities, which gives you a unique combination of competences and knowledge. You will learn to have a critical approach to analysing problems and data in areas such as tourism, innovation, cultural meetings, marketing communications, consumption, sustainability and politics. At Aalborg University, the work style is project- and group-oriented, which lets you influence and shape your study programme by delving into the topics that interest you the most. You will also gain skills in project management and collaboration when you and your study group work on your semester projects.  

Job opportunities 

With a Master’s in Tourism, your doors are open to many different career opportunities in the public and private sectors. This Master’s gives you the skills to work with planning, development, management, project management or marketing within tourism and destination branding. Former students have been employed at a wide range of organisations as communications officers, development consultants, sales consultants or project- and event coordinators.