Overview

The program will also enhance your leadership skills as well as your abilities for creative teamwork.

The Master in International Marketing from Technische Hochschule Nürnberg encompasses a wide range of subjects which provide students with a comprehensive and up-to-date knowledge of international marketing. They include key theories and concepts as well as the ability to apply a significant range of professional skills, practices and techniques in marketing, sales and planning departments of multinational companies, international corporations or other global institutions.

The style of lecture tends to be participative, and classes frequently incorporate case analysis and discussions. There will also be group work sessions and opportunities for supervised project work, field investigations and visits, as well as individual research.

Program structure

The master program is a full-time, 3 semesters program consisting of two semesters of teaching and one semester for writing the thesis.

42 ECTS in compulsory modules
24 ECTS in electives

24 ECTS for master's thesis

Careers

Our graduates receive job offers for attractive positions with companies, like Coca Cola, Unilever, Adidas, IBM, and Daimler.

Programme Structure

Courses include:

Analysis and Access to International Markets

Creation of International Market Offers

International Marketing Tools

Industrial Product and Market Development

General Studies and Thesis

Strategic Market Management

Key information

Duration

Full-time
- 18 months

Start dates & application deadlines

Starting 2027-03-15 00:00:00
- Apply before 2027-01-15 00:00:00
Starting 2027-10-01 00:00:00
- Apply before 2027-06-15 00:00:00

Language

English

TOEFL^® IBT

OR

92

Schedule TOEFL®

IELTS

7

IELTS & PTE Test Preparation

E2 Language Test Prep

Trusted by 7M+ Students

Start Studying Today

Admission to your dream university starts with a high IELTS or PTE score. Earn your target score with E2's guided test preparation.

Study on your own schedule
Live classes with current and ex-examiners
Accurate score assesment, always
E2 Score Guarantee - Get your score or your money back!

Credits

90 ECTS

Delivered

On Campus

Campus Location

Nuremberg, Germany

Disciplines

Marketing View 27 other Masters in Marketing in Germany

Join for free or log in to access our complete career info list.

Academic requirements

GPA

Required

GMAT

550

English requirements

TOEFL^® IBT

OR

92

Schedule TOEFL®

IELTS

7

IELTS & PTE Test Preparation

E2 Language Test Prep

Trusted by 7M+ Students

Start Studying Today

Admission to your dream university starts with a high IELTS or PTE score. Earn your target score with E2's guided test preparation.

Study on your own schedule
Live classes with current and ex-examiners
Accurate score assesment, always
E2 Score Guarantee - Get your score or your money back!

Other requirements

General requirements

a curriculum vitae in English
copy of your Bachelor's degree in business (focus: marketing) AND copy of the transcript of records showing the overall grade and the total amount of ECTS or years of study (at least 180 ECTS/3 years of study)
copies of internships, job experiences
copies of academic training outside of Germany (if available)
if required a document or transcript stating your GMAT/GRE score
test result of one of the English lanaguage tests mentioned above
for non-native speakers certification of their knowledge of German (successfully completed
A1 level of the Goethe Institute; at least 120 hours of lessons attended)
Two personal references providing information on your academic qualifications and personal abilities (e.g. job references, recommendation letters) (optional)
Motivation letter

Work experience

An internship/practical experience of at least 20 weeks should either have been part of the Bachelor's studies or obtained prior to applying for the Master in International Marketing program.

Student Insurance via Studyportals Partner

Make sure to cover your health, travel, and stay while studying abroad. Even global coverages can miss important items like Additional medical costs, Repatriation, Liability etc. Make sure your student insurance covers your needs.

Studyportals partnered with Aon to provide you with the best affordable student insurance, for a carefree experience away from home.

Get your student insurance now

Starting from €0.53/day, free cancellation any time.

Remember, countries and universities may have specific insurance requirements. To learn more about how student insurance work at Technische Hochschule Nürnberg and/or in Germany, please visit Student Insurance Portal.

Tuition Fees

Tuition fees are shown in and the most likely applicable fee is shown based on your nationality.

International Applies to you

Applies to you

Non-residents

Free
EU/EEA Applies to you

Applies to you

EU/EEA Nationals

Free

Additional Details

The university charges no tuition fees for any degree program, including MIMA, for German or international students. A €72 semester administrative fee applies.

Living costs

Nuremberg

Germany

690 - 1040 EUR / month

The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.

Funding

Win a €10000 Scholarship! Deadline: 30 June 2020

Embark on your journey with the Studyportals Scholarship! We're giving away a total of 20,000 euros to help you achieve your dream of studying abroad.

Win a €10000 Scholarship! Deadline: 30 June 2020

Embark on your journey with the Studyportals Scholarship! We're giving away a total of 20,000 euros to help you achieve your dream of studying abroad.

Need help with your student visa?

Get Visa Support

Get personalized guidance from a certified VFS Global advisor and save 20% through Studyportals.

Avoid common visa mistakes and delays
Know exactly what documents you need
Get a clear checklist tailored to your situation

In order for us to give you accurate scholarship information, we ask that you please confirm a few details and create an account with us.

Loading

Scholarships Information

Below you will find Master's scholarship opportunities for International Marketing.

Available Scholarships

You are eligible to apply for these scholarships but a selection process will still be applied by the provider.

About

Overview

Program structure

Careers

Programme Structure

Key information

Duration

Start dates & application deadlines

Language

IELTS & PTE Test Preparation

Credits

Delivered

Campus Location

Disciplines

What students do after studying

Academic requirements

English requirements

IELTS & PTE Test Preparation

Other requirements

General requirements

Work experience

Student Insurance via Studyportals Partner

Tuition Fees

International Applies to you

EU/EEA Applies to you

Additional Details

Living costs

Nuremberg

Funding

Need help with your student visa?

Scholarships Information

Available Scholarships

Our partners