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Public Relations, M.A.

  • Anytime
    Application Deadline
  • 12 months
    Duration

About

The Public Relations degree offered at the University of Westminster has close links to the London-based PR industry, and is one of a select few chosen by the UK’s professional PR bodies, the Public Relations Consultants Association (PRCA) and the Chartered Institute of PR (CIPR) for their University partnership initiatives. These connections with leading PR practitioners help you gain the practical knowledge and understanding you need to work in PR.

You will create campaigns, pitch to clients, stage a press conference and create videos and blogs, as well as write research reports, essays and a dissertation. You will also explore issues affecting the industry, such as professional ethics and the impact of digital media.

The course combines practice skills with analytical tools and is highly participative. You will take part in workshops, debates, seminars, presentations and group exercises including making pitches and presenting creative campaign ideas. 

Career Path 

Graduates come from all over the world. Many return to their home countries to pursue their careers, while others work all in Asia, Europe, Australasia, the US and the Middle East. Many of our alumni work in major international PR agencies including H + K Strategies and Edelman, while others work in-house at organisations as diverse as Lego and the United Nations.

It is not unusual for our students to have started careers in PR even before they have formally graduated. We work closely with the PR industry, offering our students a range of study visits to agencies and in-house departments in addition to a wide variety of guest speakers. We offer details of PR industry graduate schemes, and assist our students in applying. We maintain the relevance of the course curriculum through regular consultation with people working within the PR industry.

Programme Structure

Courses include:

  • Persuasion, Propaganda and Influence 
  • Public Relations Dissertation or Final Professional Project 
  • Communications Planning and Management 
  • Media and Content Strategy 
  • Public Relations in Society 
  • Strategic Planning for Advertising 
  • Brand and Marketing Communications 

Detailed Programme Facts

  • Programme intensity

    You can choose to do this programme part-time or full-time.

    Full-time
    • Full-time duration 12 months
    Part-time
    • Average part-time duration 24 months
  • Credits
    180 alternative credits
  • Languages
    • English
  • Delivery mode
    On Campus

English Language Requirements

You need the following IELTS score:

  • Minimum required score:

    7

    The IELTS – or the International English Language Test System – tests your English-language abilities (writing, listening, speaking, and reading) on a scale of 1.00–9.00. The minimum IELTS score requirement refers to which Overall Band Score you received, which is your combined average score. Read more about IELTS.

    Schedule IELTS

Academic Requirements

You need the following GPA score:

Required score: Upper Second Class

Applicants for graduate programs must have the equivalent of a bachelor’s degree with a minimum GPA equivalent to Upper Second Class on the UK Honour scale. Admitted applicants typically have an undergraduate GPA of or better on the UK Honour scale. No exam grade should be lower than 4.5 (European grade scale) or D (American grade scale).

Your GPA (Grade Point Average) is calculated using the grades that you received in each course, and is determined by the points assigned to each grade (e.g. for the US grading scale from A-F).

General Requirements

  • You should normally have a good first degree qualification (Upper Second Class Honours) or equivalent, although professional qualifications or substantial appropriate work experience may be acceptable instead. 

Tuition Fee

  • International

    16500 GBP/year
    Tuition Fee
    Based on the original amount of 16500 GBP per year and a duration of 12 months.
  • EU/EEA

    8000 GBP/year
    Tuition Fee
    Based on the original amount of 8000 GBP per year and a duration of 12 months.
We've labeled the tuition fee that applies to you because we think you are from and prefer over other currencies.

Part-Time (Price per 20-credit module)

  • UK/EU: £900 
  • International: £1,850 

Living costs for London

  • 1137 - 2160 GBP/month
    Living Costs

The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.

Funding

Studyportals Tip: Students can search online for independent or external scholarships that can help fund their studies. Check the scholarships to see whether you are eligible to apply. Many scholarships are either merit-based or needs-based.

Check your budget and academic fit with this study

The Global Study Awards: get funded with up to £10,000 to study abroad

Together with the ISIC Association and British Council IELTS, Studyportals offers you the chance to receive up to £10000 to expand your horizon and study abroad. We want to ultimately encourage you to study abroad in order to experience and explore new countries, cultures and languages.

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