Overview
In the Public Relations - Corporate Communications program of Seneca College you will learn to write news releases, work with the media, research and develop strategic communications programs, hone digital communications skills and work in teams. You will be mentored by highly experienced teachers and learn how to effectively pursue a career in the public relations and communications industry.
In this program, you will collaborate with exchange students from Europe. You will have access to one of the best public relations and corporate communications libraries available and develop transferable skills valuable in a rapidly changing economy.
Skills
Throughout this program you will develop the following skills:
- Writing press releases
- Performing communications audits
- Pitching to the media
- Media relations
- Building websites and blogs
- Public speaking
- Event planning
Your Career
When you graduate from this program, these are the types of career options that you can explore:
- Communications co-ordinator
- Account co-ordinator
- Social media co-ordinator
You may be able to pursue future career options within:
- Crisis communications
- Employee relations
- Media relations
- Investor relations
- Speech writing
- Event planning
More information
Visit official programme websiteProgramme Structure
Courses include:
- Writing for Public Relations Practitioners I
- Digital and Social Media
- Public Relations Management Techniques - Internal
- Strategic Communication Planning
- Media Relations
- Principles of Public Relations
Key information
Duration
- Full-time
- 12 months
Start dates & application deadlines
- StartingApplication deadline not specified.
- Starting
- Apply before , National
-
Language
English
IELTS or TOEFL needed
Credits
30 alternative credits
Delivered
On Campus
Disciplines
Corporate Communication Public Relations View 12 other Masters in Corporate Communication in CanadaAcademic requirements
GPA Your GPA, or Grade Point Average, is a number that indicates how well or how high you scored in your courses on average. Usually a GPA scales between 1.0 and 4.0, however different countries and universities can have different grading systems. —
GRE® The GRE® General Test is a widely administered admissions test that measures the skills needed in today's graduate and business school programs worldwide. It contains three sections - Verbal Reasoning, Quantitative Reasoning, and Analytical Writing. Three scores are reported: a Verbal Reasoning score on a 130 - 170 score scale in one-point increments, a Quantitative Reasoning score on a 130 - 170 score scale in one-point increments, and an Analytical Writing score on a 0 - 6 score scale in half-point increments. —
GMAT The Graduate Management Admission Test (GMAT) is a test intended to assess certain analytical, writing, quantitative, verbal, and reading skills in written English for use in admission to a graduate management program, such as an MBA. GMAT contains 4 sections - Analytical Writing Assessment, Integrated Reasoning, Quantitative and Verbal. The score has a range from 200 - 800. —
English requirements
IELTS The International English Language Test System (IELTS) tests your English-language proficiency on a scale of 1 – 9. The score refers to the combined average score of 4 subjects (writing, listening, speaking, and reading). 6.5 (required)
TOEFL® IBT The TOEFL iBT® is given online through the internet at desiganated testing site. The test measures your English-language abilities in an academic setting. The score refers to the total score of 4 subjects (writing, listening, speaking, and reading), each subject has a range of 0 - 30. 88 (required)
PTE Academic PTE Academic (Pearson Test of English Academic) is a language test that enables students to demonstrate their writing, listening, speaking, and reading skills when applying to study in English. The score refers to a total score which ranges between 10 and 90. 60 (required)
Other requirements
General requirements
- Ontario university or college degree or three-year college diploma or equivalent
- Statement of interest and resumé
- Writing test
- English proficiency for graduate certificates
Tuition Fee
-
International
15021 CAD/yearTuition FeeBased on the original amount of 15021 CAD per year and a duration of 12 months. -
National
5633 CAD/yearTuition FeeBased on the original amount of 5633 CAD per year and a duration of 12 months.
Funding
Studyportals Tip: Students can search online for independent or external scholarships that can help fund their studies. Check the scholarships to see whether you are eligible to apply. Many scholarships are either merit-based or needs-based.
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