Global Entertainment and Music Business Berklee College of Music

Overview

As a Global Entertainment and Music Business at Berklee College of Music student, you will focus on the skills, concepts, and methodologies central to global business models and apply these models to the artistic management and entrepreneurial challenges of music and digital media in the contemporary international entertainment industry. You will strengthen your analytical and leadership skills as well as your written, oral, and musical communication skills. As you advance your professional skills and knowledge, you will grow and excel as leaders of the global music industry.

Key facts:

When you complete the Master of Arts in Global Entertainment and Music Business, you will have the ability to:

• synthesize the language of the global music and entertainment industries;
• evaluate and apply leadership models as tools for ethical decision-making;
• apply effective promotion and marketing strategies;
• synthesize research techniques applicable to the global music and entertainment industries;
• synthesize intellectual property laws, with particular attention to rights licensing;
• assess markets for emerging business models;
• assess financial considerations in the commerce of music and entertainment in a global economy; and
• forecast trends and gain expertise in the technology applications appearing in business environments.