Overview

The Global Business and Marketing programme of the Hong Kong Metropolitan University helps students strengthen their analytical and communication skills, and the ability to develop and make use of opportunities in an international business environment. Combining marketing and global business knowledge, MGBMF prepares graduates for professional and managerial positions across the marketing spectrum.

Key Facts and Outcomes

Demonstrate a comprehensive understanding and critically evaluate the contemporary marketing and global business issues using relevant theories and practices.

Apply global transferrable skills in international business and marketing to address opportunities and problems faced by global organisations.

Integrate theoretical and practical applications across functional business areas in ever-changing marketing and international business environment.

Apply knowledge and skills needed in developing socially responsible and ethnical strategies to deal with dynamic marketing and international business environment.

Programme Structure

Courses include:

International Management Strategy

International Marketing Strategy

Management Issues for Global Managers

Contemporary Issues in Marketing

Applied Business Project

Strategy

Key information

Duration

Full-time
- 12 months
Part-time
- 24 months
- Flexible

Start dates & application deadlines

Starting 2027-09-01 00:00:00
- Apply before 2027-05-31 00:00:00 , International
- Apply before 2027-07-31 00:00:00 , National

Language

English

TOEFL^® IBT

OR

79

Schedule TOEFL®

IELTS

6

IELTS & PTE Test Preparation

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Credits

36 alternative credits

Delivered

On Campus

Campus Location

Hong Kong, Hong Kong (SAR)

Disciplines

Marketing International Business View 12 other Masters in Marketing in Hong Kong (SAR)

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Academic requirements

We are not aware of any specific GRE, GMAT or GPA grading score requirements for this programme.

English requirements

TOEFL^® IBT

OR

79

Schedule TOEFL®

IELTS

6

IELTS & PTE Test Preparation

E2 Language Test Prep

Trusted by 7M+ Students

Start Studying Today

Admission to your dream university starts with a high IELTS or PTE score. Earn your target score with E2's guided test preparation.

Study on your own schedule
Live classes with current and ex-examiners
Accurate score assesment, always
E2 Score Guarantee - Get your score or your money back!

Other requirements

General requirements

Recognized degree in a business-related area (or its equivalent); OR

A recognized degree in a non-business area (or its equivalent), plus at least three years of supervisory/managerial experience.

Applicants must meet the following English language proficiency requirements if their Bachelor’s Degrees or equivalent qualification did not adopt English as the medium of instruction

Student Insurance via Studyportals Partner

Make sure to cover your health, travel, and stay while studying abroad. Even global coverages can miss important items like Additional medical costs, Repatriation, Liability etc. Make sure your student insurance covers your needs.

Studyportals partnered with Aon to provide you with the best affordable student insurance, for a carefree experience away from home.

Get your student insurance now

Starting from €0.53/day, free cancellation any time.

Remember, countries and universities may have specific insurance requirements. To learn more about how student insurance work at Hong Kong Metropolitan University and/or in Hong Kong (SAR), please visit Student Insurance Portal.

Tuition Fees

Tuition fees are shown in and the most likely applicable fee is shown based on your nationality.

International Applies to you

Applies to you

Non-residents

305700 HKD / year

≈ 305700 HKD / year
Domestic Applies to you

Applies to you

Citizens or residents

305700 HKD / year

≈ 305700 HKD / year

Living costs

Hong Kong

Hong Kong (SAR)

13720 - 23419 HKD / month

The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.

Funding

Win a €10000 Scholarship! Deadline: 30 June 2020

Embark on your journey with the Studyportals Scholarship! We're giving away a total of 20,000 euros to help you achieve your dream of studying abroad.

Win a €10000 Scholarship! Deadline: 30 June 2020

Embark on your journey with the Studyportals Scholarship! We're giving away a total of 20,000 euros to help you achieve your dream of studying abroad.