18 months
13800 GBP/year
13800 GBP/year
Tuition fee
Apply date
Start date


A strategic and innovative Marketing and Creativity programme from ESCP Business School that places creativity at its core, and combines marketing knowledge with advanced management and analytical skills.

Visit the official programme website for more information


The MSc in Marketing and Creativity at ESCP Business School is unique in its focus on the interface between creativity and analytical thinking in marketing management. How creativity and analytics reinforce each other and lead to smarter decision-making is really what it’s all about in marketing today.

The MSc in Marketing and Creativity fosters creative thinking and skills with a methodological and systematic approach. We complement teaching with a hands-on, ‘Not By The Book’ approach to the topics of Creativity, Marketing, Management and Analytics.


  • Brand Manager
  • Marketing Manager
  • Product Manager
  • Strategic Marketing Manager
  • Digital Marketing Manager
  • Account Executive/Manager/Director
  • Senior Consultant
  • CEO
  • Consultant
  • Business Development Manager
  • Executive Director

Programme Structure

Courses include:

  • Art & Science of Creativity
  • Introduction to Creativity Marketing
  • Managing for Social Impact
  • Understanding the Marketplace
  • Creative Seminars
  • Creative Analytics

Key information


  • Full-time
    • 18 months

Start dates & application deadlines

More details

The programme has rolling admission deadlines between March and November with pre-set interview dates.






On Campus

Academic requirements

We are not aware of any academic requirements for this programme.

English requirements

TOEFL admission requirements TOEFL® IBT The TOEFL iBT® is given online through the internet at designated testing site. The test measures your English-language abilities in an academic setting. The score refers to the total score of 4 subjects (writing, listening, speaking, and reading), each subject has a range of 0 - 30.
IELTS admission requirements IELTS The International English Language Test System (IELTS) tests your English-language proficiency on a scale of 1 – 9. The score refers to the combined average score of 4 subjects (writing, listening, speaking, and reading).

Other requirements

General requirements

  • Bachelor degree in any discipline (a Master 1 is required for students completing university in France).
  • A minimum of 18 months of relevant professional work experience (can also include internships, voluntary work and part-time jobs) in a customer-related activity such as sales, marketing, retail, service or creative industries.
  • Two references (submitted via our online application system): one academic or professional, and one from a current or previous employer.

Tuition Fee

  • International

    13800 GBP/year
    Tuition Fee
    Based on the original amount of 20700 GBP for the full programme and a duration of 18 months.
  • EU/EEA

    13800 GBP/year
    Tuition Fee
    Based on the original amount of 20700 GBP for the full programme and a duration of 18 months.

There is also a non-refundable application fee of £130 for all applicants.


Studyportals Tip: Students can search online for independent or external scholarships that can help fund their studies. Check the scholarships to see whether you are eligible to apply. Many scholarships are either merit-based or needs-based.

This programme is taught in different countries. Which country are you interested in?

Due for update

Updated over a year ago

Check the official programme website for potential updates.

Marketing and Creativity
ESCP Business School