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Marketing and Creativity, M.Sc.

  • Application Deadline
  • 18 months
    Duration
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Overview

The MSc in Marketing and Creativity at ESCP Europe Business School is unique in its focus on the interface between creativity and analytical thinking in marketing management. How creativity and analytics reinforce each other and lead to smarter decision-making is really what it’s all about in marketing today.

The MSc in Marketing and Creativity fosters creative thinking and skills with a methodological and systematic approach. We complement teaching with a hands-on, ‘Not By The Book’ approach to the topics of Creativity, Marketing, Management and Analytics.

Careers

  • Brand Manager
  • Marketing Manager
  • Product Manager
  • Strategic Marketing Manager
  • Digital Marketing Manager
  • Account Executive/Manager/Director
  • Senior Consultant
  • CEO
  • Consultant
  • Business Development Manager
  • Executive Director

Programme Structure

Courses include:

  • Art & Science of Creativity
  • Introduction to Creativity Marketing
  • Managing for Social Impact
  • Understanding the Marketplace
  • Creative Seminars
  • Creative Analytics

Detailed Programme Facts

  • Deadline and start date

    The programme has rolling admission deadlines between March and November with pre-set interview dates.

  • Programme intensity Full-time
    • Full-time duration 18 months
    • Duration description
      • 10 months in class 
      • 6 weeks Company Consultancy Project
  • Credits
    90 ECTS
  • Languages
    • English
  • Delivery mode
    On Campus

English Language Requirements

  • Minimum required score:

    7

    The IELTS – or the International English Language Test System – tests your English-language abilities (writing, listening, speaking, and reading) on a scale of 1.00–9.00. The minimum IELTS score requirement refers to which Overall Band Score you received, which is your combined average score. Read more about IELTS.

    Get a free IELTS practice test
  • Minimum required score:

    100

    The TOEFL iBT ® measures your English-language abilities in an academic setting. The test has four sections (reading, listening, speaking, and writing), each with a score range of 0-30, for a total score range of 0-120. Read more about TOEFL iBT ®.

    Schedule TOEFL®
  • Minimum required score:

    600

    The TOEFL®PBT is administered in a paper format and measures your ability to use and understand English in a classroom setting at the college or university level. It accurately measures how well you can listen, read and write in English while performing academic tasks. Read more about TOEFL®PBT.

    Schedule TOEFL®

General Requirements

  • Bachelor degree in any discipline (a Master 1 is required for students completing university in France).
  • A minimum of 18 months of relevant professional work experience (can also include internships, voluntary work and part-time jobs) in a customer-related activity such as sales, marketing, retail, service or creative industries.
  • Two references (submitted via our online application system): one academic or professional, and one from a current or previous employer.

Work Experience

At least 1 year(s) of work experience are required.

This programme is taught in different countries. Which country are you interested in?

Tuition Fee

  • International

    13800 GBP/year
    Tuition Fee
    Based on the original amount of 20700 GBP for the full programme and a duration of 18 months.
  • EU/EEA

    13800 GBP/year
    Tuition Fee
    Based on the original amount of 20700 GBP for the full programme and a duration of 18 months.
We've labeled the tuition fee that applies to you because we think you are from and prefer over other currencies.

There is also a non-refundable application fee of £130 for all applicants.

Living costs

  • Paris, France

    1195 - 1780 EUR/month
    Living Costs
  • London, United Kingdom

    1137 - 2160 GBP/month
    Living Costs

The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.

Funding

Studyportals Tip: Students can search online for independent or external scholarships that can help fund their studies. Check the scholarships to see whether you are eligible to apply. Many scholarships are either merit-based or needs-based.

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