12 months
15000 EUR/year
8300 EUR/year
Tuition fee
Apply date
Start date


The Strategy and Innovation programme from Maynooth University is ideal for those who are interested in developing the skills needed to identify and solve operational and strategic problems that real organisations face. 

Visit the official programme website for more information


Students develop a blend of individual competencies necessary to be successful managers, including teamwork, communication, and leadership skills, coupled with organisational level insights into how firms can design strategies and innovate to deliver value for customers. It is suited to both recent graduates interested in developing a graduate management career and experienced managers and entrepreneurs interested in developing the skills and capabilities necessary to develop and implement strategic initiatives and lead organisations.

If you are a recent graduate seeking to build a career in management; mid-career specialist looking to move into management; or a senior manager wondering how to build effective, efficient, and innovative solutions for the operational and strategic problems of your organisation; then this is the master’s degree for you.

The Strategy and Innovation programme from Maynooth University provides you with the knowledge and skills necessary to identify and solve operational and strategic problems that real organisations face. Successful managers need to be able to analyse problems, make decisions, work in and lead teams, communicate solutions, and find innovative and effective ways to translate strategies into action. Our approach to learning is to blend the development of advanced specialist knowledge and capabilities with practical application. Our programme is focused on your career success. We develop skills that you need to be an effective manager.


The programme develops you as a manager who can create value for private and public organisations with analytic, personal, and decision-making capabilities to be an effective contributor in teams that identify and solve complex operational and strategic problems faced by organisations. 

For recent graduates, this master’s gives you the skills necessary for a career in consultancy, general management, and business analysis. For those with work experience, this degree helps you transition from a role as a technical specialist into a managerial role, or to develop the skills needed to advance to senior management. The Work Placement and Business Research Project options are particularly valuable to employers, as they demonstrate your ability to apply your learning in the world of work.

Programme Structure

Courses include:

  • Strategic Management
  • Career Planning and Development
  • Digital Business
  • Innovation
  • Strategy Live
  • Financial Management
  • Leadership
  • Actionable Insights through Research

Key information


  • Full-time
    • 12 months
  • Part-time
    • 24 months

Start dates & application deadlines




On Campus

Academic requirements

GPA admission requirements GPA
Lower Second Class

Other requirements

General requirements

  • Candidates must hold a Business, Management, or Marketing degree (level 8), or a Business-related degree (level 8), having achieved a minimum of a 2.2 honours (or equivalent) overall. Alternatively, you may hold a non-Business degree (minimum 2.2 overall, level 8) with at least five years’ work experience. Exceptionally, consideration will be given to candidates who do not hold a primary degree, but who do have at least 10 years’ relevant work experience, at least three of which are in a management position. International applicants must have a recognised primary degree which is considered equivalent to Irish university primary degree level.

Tuition Fee

To alway see correct tuition fees
  • International

    15000 EUR/year
    Tuition Fee
    Based on the tuition of 15000 EUR per year during 12 months.
  • EU/EEA

    8300 EUR/year
    Tuition Fee
    Based on the tuition of 8300 EUR per year during 12 months.

Part-time EU: 4,330

Living costs for Maynooth

650 - 1000 EUR /month
Living costs

The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.


Studyportals Tip: Students can search online for independent or external scholarships that can help fund their studies. Check the scholarships to see whether you are eligible to apply. Many scholarships are either merit-based or needs-based.

Our partners

Strategy and Innovation
Maynooth University


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