Overview

The objectives of the Wine Tourism Innovation programme from Rovira i Virgili University are as follows:

To train highly adaptable and qualified professionals in wine tourism, who can drive innovative, digital, sustainable and inclusive development.

To provide multidisciplinary and multisectorial knowledge and training to improve skills and competencies in sustainable winemaking, wine tourism management, and wine culture and heritage.

To promote innovative, digital and sustainable development in the wine tourism industry with the aim of preserving the cultural heritage of wine-growing regions.

To use internships in the non-academic sector for high quality practical training in entrepreneurship and business management.

To guarantee the effective integration and networking of students within the sociocultural and professional environment of the places where they receive their training, promoting equal opportunities, inclusion and diversity.

To encourage the full alignment of wine tourism professionals with the Sustainable Development Goals (SDGs) of the United Nations.

Career opportunities

Graduates may be eligible for positions in the following areas:

Private sector: creation of start-ups and business initiatives taking wine as a tourist attraction and tourism as a means for promoting wine and wine regions; management of the international activity of private firms from the wine industry in relation to their marketing strategy and development of wine tourism activities; specialized consultancy in the design and development of new strategies for increasing the competitiveness of the wine sector.

Public administration: positions in public organizations in charge of the planning, management and promotion of wine tourism products at local, national and international level.

Research and teaching: participation and leadership of multidisciplinary research teams in the fields of oenology and tourism, either in public or private research organizations.

Programme Structure

Courses include:

Wine Tourism Marketing

Wine Tourism Sustainable Planning and Marketing

Sparkling Wine Production

Wine Heritage: History and Territories

Wine Tourism Heritage Experience design and Interpretation Tools

Key information

Duration

Full-time
- 24 months

Start dates & application deadlines

Starting 2026-09-09 00:00:00

Application deadline not specified.

Language

English

Credits

120 ECTS

Delivered

On Campus

Campus Location

Tarragona, Spain

Disciplines

Horticulture and Crop Science Tourism & Leisure View 32 other Masters in Tourism & Leisure in Spain

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Academic requirements

We are not aware of any specific GRE, GMAT or GPA grading score requirements for this programme.

English requirements

We are not aware of any English requirements for this programme.

Other requirements

General requirements

The Master's Degree in Transitions and Innovations in Wine Tourism is aimed at graduates with a bachelor's degree of at least 180 ECTS credits* in the following fields:

Social sciences: for example, tourism, economics, business administration and management, marketing, journalism and geography.

Natural and experimental sciences: for example, oenology or viticulture, agricultural engineering, biotechnology and food science and technology.

Humanities: for example, languages and international relations.

Other degrees closely related to the subject matter of the master's programme.

Applicants are required to have at least a B2 level in English.

In addition, personal motivation, previous experience in the wine, tourism or wine tourism sectors, as well as demonstrable language skills (preferably in the languages of the organising universities: Spanish, French and Portuguese) are key criteria in the selection process.

Student Insurance via Studyportals Partner

Make sure to cover your health, travel, and stay while studying abroad. Even global coverages can miss important items like Additional medical costs, Repatriation, Liability etc. Make sure your student insurance covers your needs.

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Starting from €0.53/day, free cancellation any time.

Remember, countries and universities may have specific insurance requirements. To learn more about how student insurance work at Rovira i Virgili University and/or in Spain, please visit Student Insurance Portal.

Tuition Fees

Tuition fees are shown in and the most likely applicable fee is shown based on your nationality.

International Applies to you

Applies to you

Non-residents

8000 EUR / year

≈ 8000 EUR / year
EU/EEA Applies to you

Applies to you

EU/EEA Nationals

6000 EUR / year

≈ 6000 EUR / year

Living costs

Tarragona

Spain

580 - 960 EUR / month

The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.

Funding

One of the aims of the university is to facilitate access to higher education and to prevent exclusion for financial reasons. Every year, the Universitat Rovira i Virgili offers three kind of scholarships: URV Master’s Grants, URV Master’s AUIP Grants and Grants for initiation in teaching and research URV -BIDI. Application period opens in April and closes in June.

Win a €10000 Scholarship! Deadline: 30 June 2020

Embark on your journey with the Studyportals Scholarship! We're giving away a total of 20,000 euros to help you achieve your dream of studying abroad.

Win a €10000 Scholarship! Deadline: 30 June 2020

Embark on your journey with the Studyportals Scholarship! We're giving away a total of 20,000 euros to help you achieve your dream of studying abroad.

In order for us to give you accurate scholarship information, we ask that you please confirm a few details and create an account with us.

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Scholarships Information

Below you will find Master's scholarship opportunities for Wine Tourism Innovation (Erasmus Mundus).

Available Scholarships

You are eligible to apply for these scholarships but a selection process will still be applied by the provider.

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