
Overview
Digital marketing is driving customer insights, and is key in improving return-on-investment and company performance.
There is a shortage of skilled people who can manage this process and interpret data to provide a justification for decision-making, meaning the Strategic Digital Marketing programme offered by the University of South Wales is attractive to employers.
You will explore contemporary approaches to strategic marketing in a digital context, and how these can be applied now and in the future. This will give you, your organisation, or prospective employer, a distinct competitive advantage.
The MSc Strategic and Digital Marketing programme offered by the University of South Wales provides many opportunities for you to network with fellow students, sharing your experience and workplace ideas.
Careers
The MSc Strategic Digital Marketing draws students from a range of backgrounds who share the common goal of wanting to develop as strategic digital marketers.
Graduates should greatly enhance their career prospects across a variety of industries in both private and public sectors but may also choose to start up their own business in this growth area. Career options include Social Media Lead, Digital Marketing Manager, Digital Strategy Manager, Marketing Manager, Digital Communications Manager or E-Marketing Manager.
Throughout the MSc Strategic Digital Marketing course guest speakers representing employers from public, private and third sector industries and organisations provide students with career advice. These sessions will provide you with a broad overview of the different opportunities available to you.
Get more details
Visit official programme websiteProgramme Structure
Courses included:
- Digital Marketing Management
- Strategic Entrepreneurial Marketing
- Content Marketing and PR
- Digital Tools, Technologies and Metrics
- Campaign Planning for Marketing and PR
- Research Methods
Check out the full curriculum
Visit official programme websiteKey information
Duration
- Full-time
- 12 months
Start dates & application deadlines
- StartingApplication deadline not specified.
Language
Credits
Delivered
Disciplines
Marketing Digital Communication Digital Marketing View 207 other Masters in Digital Communication in United KingdomExplore more key information
Visit official programme websiteAcademic requirements
English requirements
Other requirements
General requirements
- A minimum 2:2 Honours degree from a recognised/accredited university, or equivalent.
- A pass in a recognised pre-Masters or Masters qualifying programme.
- Accredited Prior Learning (APL) – entry for CIM students will be carried out and considered on an individual basis.
- Applicants may be required to attend an interview.
Make sure you meet all requirements
Visit official programme websiteTuition Fee
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International
14300 GBP/yearTuition FeeBased on the tuition of 14300 GBP per year during 12 months. -
National
9000 GBP/yearTuition FeeBased on the tuition of 9000 GBP per year during 12 months.
Funding
Studyportals Tip: Students can search online for independent or external scholarships that can help fund their studies. Check the scholarships to see whether you are eligible to apply. Many scholarships are either merit-based or needs-based.