Studyportals

Marketing

RMIT University

Master On Campus
18 months
Duration
40320 AUD/year
32640 AUD/year
Unknown
Tuition fee
Unknown
Apply date
Unknown
Start date

About

The Master of Marketing at RMIT University is an in-depth course providing current or aspiring managers with high-level expertise in planning, directing, implementing, and monitoring an organisation's marketing efforts. 

Overview

You will learn how to design and undertake marketing management planning, identify and improve your strategic marketing thinking, and develop a breadth of knowledge by exploring a number of key marketing areas, such as marketing management, consumer behaviour, marketing communication and marketing research.

This Master of Marketing at RMIT University comprises core and elective topics. You will be able to select six electives that will  deepen and broaden your knowledge of marketing.

Improve your skills 

Learn how to develop appropriate marketing tactics and strategies for implementation across a range of sectors, while enhancing your understanding of the role marketing plays within an organisation, and its relationship with other critical business areas.

Advance your career

Employment for advertising and marketing professionals is expecting strong growth in coming years according to the Australian Government. Equip yourself with a Master of Marketing to help propel you to the front of the pack in this dynamic and exciting industry.

Grow your network

Industry experts are invited as guest lecturers to expose on-campus students to current industry developments in marketing. Students can seek membership with the Australian Marketing Institute, and the Australian Market and Social Research Society to meet marketing professionals.

Career

This program will enhance your ability to:

  • obtain promotion to a more senior position
  • be more effective in a marketing role
  • contribute more to specific marketing activities.

Career destinations include:

  • marketing management
  • brand management and consulting
  • stakeholder engagement and reputation management
  • strategic marketing and consulting
  • product management
  • integrated marketing communication management
  • market research, market modelling, forecasting and analysis
  • pricing and promotions research
  • product testing and product innovation.

Accreditation

  • The Master of Marketing is accredited by the Australian Marketing Institute, and students and graduates are eligible to apply for membership of the this and the Australian Market and Social Research Society.
  • The RMIT Master of Marketing is an AMI Accredited Course.

Programme Structure

Course include:

  • Management - Managing People
  • Business and Government in the Global Context
  • Global Business and Social Technology: A Case Study Approach
  • Accounting for Management Decisions 

Key information

Duration

  • Full-time
    • 18 months
  • Part-time
    • 24 months

Start dates & application deadlines

More details

 

Language

English
TOEFL admission requirements TOEFL® IBT The TOEFL iBT® is given online through the internet at designated testing site. The test measures your English-language abilities in an academic setting. The score refers to the total score of 4 subjects (writing, listening, speaking, and reading), each subject has a range of 0 - 30.
79
IELTS admission requirements IELTS The International English Language Test System (IELTS) tests your English-language proficiency on a scale of 1 – 9. The score refers to the combined average score of 4 subjects (writing, listening, speaking, and reading).
6.5
Start practicing IELTS today!

Delivered

On Campus

Academic requirements

We are not aware of any academic requirements for this programme.

English requirements

TOEFL admission requirements TOEFL® IBT The TOEFL iBT® is given online through the internet at designated testing site. The test measures your English-language abilities in an academic setting. The score refers to the total score of 4 subjects (writing, listening, speaking, and reading), each subject has a range of 0 - 30.
79
IELTS admission requirements IELTS The International English Language Test System (IELTS) tests your English-language proficiency on a scale of 1 – 9. The score refers to the combined average score of 4 subjects (writing, listening, speaking, and reading).
6.5
Start practicing IELTS today!

Other requirements

General requirements

CRICOS provider number: 077512F

2 year duration

  • You must have successfully completed an Australian Bachelor degree (or equivalent overseas qualification) or higher level qualification in any discipline.

1.5 year duration 

You must have successfully completed:

  • An Australian Bachelor degree, Graduate Certificate, Graduate Diploma or Masters degree (or equivalent overseas qualification) in Business (or a related discipline).
  • An Australian bachelor degree (or equivalent overseas qualification) in any discipline and a minimum of three years full-time equivalent management experience.

Tuition Fee

  • International

    40320 AUD/year
    Tuition Fee
    Based on the original amount of 40320 AUD per year and a duration of 18 months.
  • National

    32640 AUD/year
    Tuition Fee
    Based on the original amount of 32640 AUD per year and a duration of 18 months.

Funding

 

Studyportals Tip: Students can search online for independent or external scholarships that can help fund their studies. Check the scholarships to see whether you are eligible to apply. Many scholarships are either merit-based or needs-based.

Fresh content

Updated in the last 3 months

Check the official programme website for potential updates.

Our partners

Marketing
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RMIT University

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