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Media Management, M.B.A.

  • Anytime
    Application Deadline
  • 24 months
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Our mission is to provide the necessary knowledge and skills required for understanding and managing the media industry, through high quality education, that combines academic lectures and practical media training.


  1. Offer working professionals in both creative and managerial fields the opportunity to deepen and build on their knowledge and experience.

  2. Offer young graduates an opportunity to expand their professional horizons and accelerate their career growth.

  3. Provide specialized and advanced executive education in the management of television, radio, journalism, publishing and entertainment organizations.

  4. Help students to take on a challenging role in the media management field through the expertise they develop.

  5. Promotion of academic and intercultural exchange between the media and communication industries of Germany and Egypt.

Programme Structure

Part time students may select to take lesser number of courses but will finish the program in a longer time.

The 1st semester provides students with theoretical knowledge and practical insights into journalism. In addition to that, students immerse in business and economic studies, with a focus on media economics. Furthermore, they develop academic research skills.

The 2nd semester focuses on business, strategic and political aspects of media organizations as economic agents. Program participants study the inter-relationship between media, politics and society, as well as media development topics. Interdisciplinary units include editorial, project management and leadership. Moreover, students gain practical knowledge in one of four available journalistic genres: TV, radio, print or online journalism.

Detailed Programme Facts

  • Programme intensity

    You can choose to do this programme part-time or full-time.

    • Full-time duration 24 months
    • Average part-time duration 24 months
    • Part-time variant
  • Languages
    • English
  • Delivery mode
    On Campus

English Language Requirements

You need the following TOEFL®PBT score:

  • Minimum required score:


    The TOEFL®PBT is administered in a paper format and measures your ability to use and understand English in a classroom setting at the college or university level. It accurately measures how well you can listen, read and write in English while performing academic tasks. Read more about TOEFL®PBT.

    Schedule TOEFL®

Before starting a programme, you need to have a basic knowledge of the English language.

Find English courses on Preparation Courses Portal.

General Requirements

According to German University in Cairo mission, the university seeks to attract candidates with strong potential for managerial development. Admission to the MBA in Media Management program is competitive and rests on the following criteria:

  • Bachelor degree with a minimum overall grade of “good”.

  • English language proficiency as measured by the German University in Cairo English language admission test or the TOEFL with a minimum score of 550.

  • Satisfactory performance in a personal interview.

Tuition Fee

  • International

    7430 EUR/year
    Tuition Fee
    Based on the original amount of 3715 EUR per semester and a duration of 24 months.
  • National

    7430 EUR/year
    Tuition Fee
    Based on the original amount of 3715 EUR per semester and a duration of 24 months.
We've labeled the tuition fee that applies to you because we think you are from and prefer over other currencies.

Living costs for Cairo

  • 5312 - 6850 EGP/month
    Living Costs

The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.


Studyportals Tip: Students can search online for independent or external scholarships that can help fund their studies. Check the scholarships to see whether you are eligible to apply. Many scholarships are either merit-based or needs-based.

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