Fashion Marketing Istituto Europeo Di Design (IED)

Overview

Become a professional who can understand and analyse market data, building effective strategies for the fashion industry. The  Fashion Marketing   at Istituto Europeo Di Design (IED) will help you develop a variety of professional skills through a multidisciplinary approach, covering everything from strategic marketing, visual merchandising, market trends analysis and interpretation, all the way to the effective brand development strategies. This programme seeks to train up the Fashion Marketers of tomorrow. As such, the training provided will help you develop the skills you need to navigate a market as competitive as the fashion industry, as you also learn how to successfully introduce new and unique product differentiation features.

Methodology

The Fashion Marketing - IED Milan at Istituto Europeo Di Design (IED) will give you the opportunity to establish strong links with leading companies, both domestically and internationally. This way, you will acquire knowledge and skills about marketing strategies, case studies, and business projects. Coursework will be focusing on key aspects of fashion, covering everything from fashion communication/marketing strategies all the way to analysis of consumer needs and digital media. You will learn how to develop a creative and strategic approach, based on extensive application of your innovative thinking. This Master's Course seeks to train up professionals who can take on new challenges in the fashion industry and do business with creativity and strategy in mind, without losing sight of how market trends and the world around us evolve.

Who is this for?

The Fashion Marketing at IED Milano is for those like you who look at market signals and data as a way to better understand consumer needs and introduce innovation. It is specifically designed for students with undergraduate education in the areas of Fashion, Marketing and Communication, as well as for young professionals with relevant experience in the industry. Applications from students with other backgrounds will also be considered.

Why choose it?

Since 2001 the Master's Course in Fashion Marketing at IED Milano has been providing training with a global perspective, building on the strength of a community of students with very diverse geographic and cultural backgrounds. All along the way, theory is applied on a daily basis, but there is no theory topic that is not then applied through designs and/or case history analysis. Upon completion of your training, you will have the opportunity to approach different areas of the fashion industry, working with either companies or consulting firms or marketing & communication agencies. You will also be able to work in business development, distribution and retail. This Master 's Course will give you the opportunity to come into contact with key players and locations of fashion and culture in Italy, including exhibitions, museums and showrooms. These are all experiences that will contribute greatly to expanding your professional background. The main software you will need during your course is provided by IED! On this page you will find all the features you need for your computer.