Open to business and non-business conversion graduates, students joining the programme originate from Ireland, India, China, USA, Canada, Nigeria, Saudi Arabia, Madagascar, Greece, Brazil, Malta, Austria, Iran and Germany.
The roles that students secure reflect the diverse needs of employers and the importance of students possessing transferable skills to meet these needs, these roles include:
- Social Media Strategist
- Digital Channel Executive
- Digital Analyst
- PPC & Paid Social Specialist
- Digital Marketing Executive
- Corporate Marketing Executive
Graduates at National University of Ireland, Galway have found employment in such companies as GlaxoSmithKline, Kerry Group, Vodafone, Microsoft, SAP, Tourism Ireland, Smyths Toys, and LinkedIn.
The MSc. Digital Marketing programme strives to build the technical skills of students with a repertoire of globally recognised certifications, sought-after by potential employers. These certifications derive from the Hubspot and Google Analytics Academy. MSc Digital Marketing Students, under special arrangements with the Marketing Institute of Ireland (MII), sit the MII Qualifier Exam, enabling them to become full members of the Marketing Institute and use the letters MMII Grad after their name, as well as being listed in the Marketing Institute’s Register of Qualified Marketers.
More informationVisit official programme website
Programme StructureCourses include
- Digital Marketing
- Research Methods
- Marketing Innovation & Entrepreneurship
- Services Marketing
- Marketing Performance & Productivity
- Digital Sales Management
- Digital Marketing Strategy
- Marketing Analytics
- Social Marketing & Sustainability
- Strategic Brand Management
- Cases in Marketing Management & Strategy
- Inbound Marketing
- 12 months
Start dates & application deadlines
- Deadline passed
DisciplinesMarketing Digital Marketing View 37 other Masters in Marketing in Ireland
Normally a Second Class Honours undergraduate degree, 2.1, or a 2.1 in the Higher Diploma in Business Studies, is required (or equivalent international qualification). Applicants who hold a very high 2.2 and who have achieved a 2.1 average within a significant Marketing specialism in a business degree, may be considered.
IELTS score of 6.5 or equivalent, if applicable.
International15550 EUR/yearTuition FeeBased on the original amount of 15550 EUR per year and a duration of 12 months.
EU/EEA9000 EUR/yearTuition FeeBased on the original amount of 9000 EUR per year and a duration of 12 months.
Studyportals Tip: Students can search online for independent or external scholarships that can help fund their studies. Check the scholarships to see whether you are eligible to apply. Many scholarships are either merit-based or needs-based.
Apply and win up to €6000 to cover your tuition fees.