Overview

The Master's in Sports, Culture and Event Management at FH Kufstein Tirol - University of Applied Sciences is designed for creative and dedicated individuals who want to enter the dynamic world of sport, culture or events. Students will receive a solid theoretical and practical education, as well as strategic management skills. The curriculum incorporates new developments such as digitalization, sustainability and AI, and provides a comprehensive education in leadership and social skills. The programme is taught entirely in English and is tailored for international students.

What You Will Learn

Sports management and sports science
Cultural management and cultural studies
Event management and event sciences
Strategic management
economic and socio-political contexts of the industries
Social and leadership skills
Practical experience

Scientific methods

Popular Occupational Fields

Sports management: sports marketing & sports communication agencies, sports federations, organizing committees of major sports events, sporting goods industry & trade
Cultural management: cultural institutions such as museums, opera houses, theatres, concert halls; festivals, film & music industry and companies in the creative industries
Event management: event agencies, conference & congress centres, trade fair & congress agencies, corporate marketing departments

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Programme Structure

Major fields of study:

Basics Sports, Culture & Event Management
Management & Social Skills Sports, Culture & Event Management
Optional Modules Sports, Culture & Event Management
Practical Transfer Sports, Culture & Event Management
Specialization Sports, Culture & Event Management

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Key information

Duration

Full-time
- 24 months

Start dates & application deadlines

Starting 2026-09-29 00:00:00
- Apply before 2026-06-09 00:00:00 , EEA/EU
Starting 2027-09-29 00:00:00
- Apply before 2027-03-03 00:00:00 , International

Language

English

PTE Academic

60

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IELTS

6

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4.9/5 student rating

Credits

120 ECTS

Delivered

On Campus

Campus Location

Kufstein, Austria

Disciplines

Sports Management Event Management

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Academic requirements

We are not aware of any specific GRE, GMAT or GPA grading score requirements for this programme.

English requirements

PTE Academic

60

Schedule a PTE test!

IELTS

6

Prepare for Your English Test

Cathoven AI IELTS Preparation

Learn your IELTS Score

AI-powered IELTS feedback. Clear, actionable, and tailored to boost your writing & speaking score. No credit card or upfront payment required.

Trusted by 300k learners
98 accuracy using real exam data
4.9/5 student rating

Other requirements

General requirements

Bachelor's certificate, Bachelor's notification or diploma certificate
CV

Good English skills: Applicants, for whom English is not their first language, need to submit evidence that their English language proficiency meets the degree requirements (i.e. CEFR level B2) before the first day of the semester.

The University accepts the following internationally recognized English language certificates as evidence of applicants’ competence in the English language:

- International English Language Testing System (IELTS)

- TOEFL Internet-based Test

- Cambridge English exams

- Pearson Test of English (PTE)

- LanguageCert

The scores achieved by applicants on any of the above-mentioned tests must demonstrate that they have reached the CEFR level B2.

Student Insurance via Studyportals Partner

Make sure to cover your health, travel, and stay while studying abroad. Even global coverages can miss important items like Additional medical costs, Repatriation, Liability etc. Make sure your student insurance covers your needs.

Studyportals partnered with Aon to provide you with the best affordable student insurance, for a carefree experience away from home.

Get your student insurance now

Starting from €0.53/day, free cancellation any time.

Remember, countries and universities may have specific insurance requirements. To learn more about how student insurance work at FH Kufstein Tirol - University of Applied Sciences and/or in Austria, please visit Student Insurance Portal.

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Tuition Fees

Tuition fees are shown in and the most likely applicable fee is shown based on your nationality.

International Applies to you

Applies to you

Non-residents

726 EUR / year

≈ 726 EUR / year
EU/EEA Applies to you

Applies to you

EU/EEA Nationals

726 EUR / year

≈ 726 EUR / year

Additional Details

€ 363.36 (excl. Student Union-fees) each semester

Living costs

Kufstein

Austria

800 - 1200 EUR / month

The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.

Funding

Win a €10000 Scholarship! Deadline: 30 June 2020

Embark on your journey with the Studyportals Scholarship! We're giving away a total of 20,000 euros to help you achieve your dream of studying abroad.

Win a €10000 Scholarship! Deadline: 30 June 2020

Embark on your journey with the Studyportals Scholarship! We're giving away a total of 20,000 euros to help you achieve your dream of studying abroad.

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Scholarships Information

Below you will find Master's scholarship opportunities for Sports, Culture and Event Management.

Available Scholarships

You are eligible to apply for these scholarships but a selection process will still be applied by the provider.

On this page

About

Overview

What You Will Learn

Popular Occupational Fields

Get more details

Programme Structure

Check out the full curriculum

Key information

Duration

Start dates & application deadlines

Language

Prepare for Your English Test

Credits

Delivered

Campus Location

Disciplines

Explore more key information

What students do after studying

Academic requirements

English requirements

Prepare for Your English Test

Other requirements

General requirements

Student Insurance via Studyportals Partner

Make sure you meet all requirements

Tuition Fees

International Applies to you

EU/EEA Applies to you

Additional Details

Living costs

Kufstein

Funding

Check for any work restrictions

Scholarships Information

Available Scholarships

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