Study cover for International Marketing Management
Master On Campus

International Marketing Management

Università Cattolica del Sacro Cuore

12 months
Duration
12000 EUR/year
12000 EUR/year
Unknown
Tuition fee
Unknown
Apply date
Unknown
Start date

About

The Master in International Marketing Management (MIMM) at Università Cattolica del Sacro Cuore prepares students for a successful career in international marketing management, whether in a large multinational firm, a smaller company, or his/her own business.

Visit the official programme website for more information

Overview

Students acquire the knowledge and competencies required to analyze the international markets and to take on managerial, commercial and marketing responsibilities. It enables students to work in international contexts thanks to a unique training process that:

  • virtuously integrates the economical-managerial disciplines with the psychological-organizational ones
  • trains professionals to comprehend and put into action a cross-cultural approach in the negotiation and strategy development phase.

Students must learn to continuously adequate themselves to various and dynamic business contexts. A mix of different competencies will enhance the quality of the learning environment and allow students to share different perspectives of the marketing field.

The Master in International Marketing Management (MIMM) at Università Cattolica del Sacro Cuore  is characterized by active learning and student interaction, aimed at developing individual skills of analysis and decision-making. In particular, the traditional teaching methods through the presence of academics with international profiles, managers, case discussions, role plays, individual or group projects, also commissioned by companies and business organizations and seminars.

Career prospects

MIMM students acquire competences and skills suitable for attending marketing management positions in both national or international firms. Thanks to the multidisciplinary approach featuring the programme, students might also reach analytical positions (such as positions supporting the decision making process). Industrial, service organizations, marketing research institutes  and international organizations both profits and no profit are suitable contexts for putting into practice the acquired competences.

Participants will therefore be exposed to the fundamentals needed to launch and direct their career such as:

  • International Marketing Manager
  • Country Manager
  • Export Manager
  • International Sales Manager
  • International Brand and Communication Manager
  • International Area Manager
  • International Marketing Researcher
  • International Analyst

Programme Structure

Courses included: 

  • Fundamentals of business and management
  • Principles of marketing
  • Fundamentals of social sciences and psychology for marketing
  • Principles of applied social research methodology
  • International business
  • Understanding international markets
  • Consumer behavior

Key information

Duration

  • Full-time
    • 12 months

Start dates & application deadlines

Language

English
IELTS admission requirements IELTS The International English Language Test System (IELTS) tests your English-language proficiency on a scale of 1 – 9. The score refers to the combined average score of 4 subjects (writing, listening, speaking, and reading).
6
Start practicing IELTS today!
TOEFL admission requirements TOEFL® IBT The TOEFL iBT® is given online through the internet at designated testing site. The test measures your English-language abilities in an academic setting. The score refers to the total score of 4 subjects (writing, listening, speaking, and reading), each subject has a range of 0 - 30.
83

Credits

60 ECTS

Delivered

On Campus

Academic requirements

We are not aware of any academic requirements for this programme.

English requirements

IELTS admission requirements IELTS The International English Language Test System (IELTS) tests your English-language proficiency on a scale of 1 – 9. The score refers to the combined average score of 4 subjects (writing, listening, speaking, and reading).
6
Start practicing IELTS today!
TOEFL admission requirements TOEFL® IBT The TOEFL iBT® is given online through the internet at designated testing site. The test measures your English-language abilities in an academic setting. The score refers to the total score of 4 subjects (writing, listening, speaking, and reading), each subject has a range of 0 - 30.
83

Other requirements

General requirements

  • Applicants are required to have a Bachelor’s degree in Economics or a Bachelor’s degree and/or Master of Science in Psychology;
  • Candidates with a different educational background can be admitted to MIMM after being evaluated by the programme's Scientific Committee
  • Prerequisite for access to the programme is a basic level of the Italian language

Tuition Fee

To alway see correct tuition fees
  • International

    12000 EUR/year
    Tuition Fee
    Based on the tuition of 12000 EUR for the full programme during 12 months.
  • EU/EEA

    12000 EUR/year
    Tuition Fee
    Based on the tuition of 12000 EUR for the full programme during 12 months.

Living costs for Milano

850 - 1450 EUR /month
Living costs

The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.

Funding

All scholarships are assigned on a merit basis and will be mostly given to students who apply by the priority deadline. Some scholarships may also target specific geographic regions. 

Studyportals Tip: Students can search online for independent or external scholarships that can help fund their studies. Check the scholarships to see whether you are eligible to apply. Many scholarships are either merit-based or needs-based.

Fresh content

Updated in the last 9 months

Check the official programme website for potential updates.

Our partners

International Marketing Management
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Università Cattolica del Sacro Cuore

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