Overview

The Master in Design Management brings together NABA and Luiss Business School to explore how design and business management inform each other. This one-year programme is delivered in English at the NABA Milan campus and in Italian at the NABA Rome campus, developing the skills to manage complex design projects in corporate and entrepreneurial settings.

Students examine contemporary design through its economic and social dimensions, learning to connect creative practice with business decisions. Marketing and management provide a foundation for understanding market needs, while design disciplines offer methods for developing products and services in response.

Key areas of study include:

Marketing fundamentals and business modelling and planning
Accounting for creative and cultural firms
Organisation and people management
Creative direction and storytelling
Integrated design practices and design systems
Business design and innovation strategy
Service design and user experience and interface design (UX/UI), supported by artificial intelligence tools
Start-up business and sustainability processes

Through theoretical study and project work, students develop a strategic approach to design and an entrepreneurial mindset. Sustainability runs through this approach, encouraging them to assess the economic, social and environmental consequences of their design choices.

Career opportunities include:

Design manager
Creative director
UX/UI designer
Brand strategist
Innovation consultant
Sustainability manager
Entrepreneur or founder
Design consultant

Upon successful completion, graduates receive a First Level University Master’s Degree in Management of Creative and Cultural Industries, Major Design Management, awarded by Luiss Business School, worth 65 CFU credits.

Accreditation

Developed by NABA and Luiss Business School, the programme leads to a First-Level University Master’s Degree in Management of Creative and Cultural Industries, Major in Design Management, awarded by Luiss Business School. The qualification carries 65 CFU credits.

Programme Structure

The Master in Design Management combines theory and project work over one year. The programme covers the following areas:

Business foundations: Marketing, business modelling and planning, accounting for creative and cultural firms, and organisation and people management develop an understanding of how creative businesses operate.
Creative strategy: Creative direction and storytelling sit alongside integrated design practices, design systems and business design, connecting creative decisions with innovation strategy.
Services and digital experiences: Service design and UX/UI design explore user needs and experiences, supported by artificial intelligence tools.
Entrepreneurship and sustainability: Start-up business and sustainability processes help students assess market needs and the economic, social and environmental impact of design choices in corporate and entrepreneurial contexts.

Audience

This course is for graduates who want to connect design practice with business management. It suits those interested in leading creative projects or developing an entrepreneurial path who want to combine a design perspective with an understanding of markets and organisations, while considering the wider impact of their decisions.

Key information

Duration

Full-time
- 12 months

Start dates & application deadlines

We did our best, but couldn't find the next application deadline and start date information online.

Language

English, Italian

Credits

65 ECTS

Delivered

On Campus

Campus Location

Milano, Italy
Roma, Italy

Disciplines

Design View 68 other Masters in Design in Italy

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Academic requirements

We are not aware of any specific GRE, GMAT or GPA grading score requirements for this programme.

English requirements

We are not aware of any English requirements for this programme.

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Tuition Fees

Living costs

Milano

Italy

850 - 1450 EUR / month

The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.

Funding

Win a €10000 Scholarship! Deadline: 30 June 2020

Embark on your journey with the Studyportals Scholarship! We're giving away a total of 20,000 euros to help you achieve your dream of studying abroad.

Win a €10000 Scholarship! Deadline: 30 June 2020

Embark on your journey with the Studyportals Scholarship! We're giving away a total of 20,000 euros to help you achieve your dream of studying abroad.

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Scholarships Information

Below you will find Master's scholarship opportunities for Design Management.

Available Scholarships

You are eligible to apply for these scholarships but a selection process will still be applied by the provider.

Design Management

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