Overview

With a strong focus on applied learning and current industry practice, this Marketing programme from Griffith University equips you with the tools to thrive in a discipline defined by innovation and change.

Unpack the frameworks that power successful brands and learn how to transform market insights into sharp, effective strategies. From analysing real data to designing research that answers genuine business questions, you'll build the skills professionals rely on every day. You'll dive into advertising, media and promotional planning to understand how campaigns come together, and explore the fast-paced world of service delivery, customer experience and relationship management.

Career

Marketing offers variety like few other careers. With a postgraduate qualification, you will be well prepared for senior management positions, specialist roles or consulting pathways across sectors including fast-moving consumer goods, tourism, entertainment, public relations and advertising.

Your expanded skillset will support opportunities in roles that require strong analytical capability, strategic insight and the ability to connect brands with audiences in meaningful ways.

Programme Structure

Courses include:

Marketing

Market Research

Integrated Marketing Communication

Services Marketing

Key information

Duration

Full-time
- 6 months
Part-time
- 12 months

Start dates & application deadlines

Starting 2026-07-13 00:00:00
- Apply before 2026-06-22 00:00:00 , National
Starting 2027-03-01 00:00:00
- Apply before 2027-02-09 00:00:00 , National

Language

English

TOEFL^® IBT

79

Schedule TOEFL®

PTE Academic

60

Schedule a PTE test!

IELTS

6.5

Prepare for Your English Test

Cathoven AI IELTS Preparation

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AI-powered IELTS feedback. Clear, actionable, and tailored to boost your writing & speaking score. No credit card or upfront payment required.

Trusted by 300k learners
98 accuracy using real exam data
4.9/5 student rating

Credits

40 alternative credits

Delivered

On Campus, Online

Campus Location

Gold Coast, Australia
Brisbane, Australia

Disciplines

Marketing View 62 other Masters in Marketing in Australia

Join for free or log in to access our complete career info list.

Academic requirements

We are not aware of any specific GRE, GMAT or GPA grading score requirements for this programme.

English requirements

TOEFL^® IBT

79

Schedule TOEFL®

PTE Academic

60

Schedule a PTE test!

IELTS

6.5

Prepare for Your English Test

Cathoven AI IELTS Preparation

Learn your IELTS Score

AI-powered IELTS feedback. Clear, actionable, and tailored to boost your writing & speaking score. No credit card or upfront payment required.

Trusted by 300k learners
98 accuracy using real exam data
4.9/5 student rating

Other requirements

General requirements

Cricos code - 059739C

a recognised Bachelor degree (or higher)

five years relevant work experience

a combination of alternative admission criteria such as formal, informal and non-formal learning deemed to be equivalent to either of the above

Student Insurance via Studyportals Partner

Make sure to cover your health, travel, and stay while studying abroad. Even global coverages can miss important items like Additional medical costs, Repatriation, Liability etc. Make sure your student insurance covers your needs.

Studyportals partnered with Aon to provide you with the best affordable student insurance, for a carefree experience away from home.

Get your student insurance now

Starting from €0.53/day, free cancellation any time.

Remember, countries and universities may have specific insurance requirements. To learn more about how student insurance work at Griffith University and/or in Australia, please visit Student Insurance Portal.

Tuition Fees

Tuition fees are shown in and the most likely applicable fee is shown based on your nationality.

International Applies to you

Applies to you

Non-residents

20500 AUD / year

≈ 20500 AUD / year
Domestic Applies to you

Applies to you

Citizens or residents

16999 AUD / year

≈ 16999 AUD / year

Living costs

Gold Coast

Australia

1313 - 2310 AUD / month

The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.

Funding

Win a €10000 Scholarship! Deadline: 30 June 2020

Embark on your journey with the Studyportals Scholarship! We're giving away a total of 20,000 euros to help you achieve your dream of studying abroad.

Win a €10000 Scholarship! Deadline: 30 June 2020

Embark on your journey with the Studyportals Scholarship! We're giving away a total of 20,000 euros to help you achieve your dream of studying abroad.

In order for us to give you accurate scholarship information, we ask that you please confirm a few details and create an account with us.

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Scholarships Information

Below you will find Master's scholarship opportunities for Marketing.

Available Scholarships

You are eligible to apply for these scholarships but a selection process will still be applied by the provider.

On this page

About

Overview

Career

Programme Structure

Key information

Duration

Start dates & application deadlines

Language

Prepare for Your English Test

Credits

Delivered

Campus Location

Disciplines

What students do after studying

Academic requirements

English requirements

Prepare for Your English Test

Other requirements

General requirements

Student Insurance via Studyportals Partner

Tuition Fees

International Applies to you

Domestic Applies to you

Living costs

Gold Coast

Funding

Scholarships Information

Available Scholarships

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