Advertising and Marketing Communications University of West London

Overview

Throughout  the Advertising and Marketing Communications course from University of West London you will work on briefs requiring you to develop creative campaigns across mediums such as digital advertising, social media, direct mail, video, TV, press, poster, radio and more, with an overall emphasis on 360-degree campaigns that work across all media.

Additional benefits of this advertising and marketing communications course:

• taught by industry professionals who have worked at some of the best agencies in London

• gain insights and guidance from visiting lecturers from the industry

• strong links with top London agencies

• optional placement/internship

• build a professional portfolio

• develop strategic and creative skills.

Finally, you will have an opportunity to follow your individual passion with a final major project designed to demonstrate your own strengths.

Our aim is to prepare you for employment by developing you as a creative or strategist with an outstanding portfolio of work that will get you noticed and help you succeed in the career that you want.

Career opportunities:

The course prepares you for employment in advertising and marketing as a strategist or creative. However, you will gain transferrable skills that will equip you for many other roles.

Job roles

• art director

• copywriter

• planner

• creative

• strategist

• brand strategist

• marketing executive

• account manager

• project manager

• social media manager

• digital advertising creative

• advertising designer

• media planner.