Overview
The Marketing Studies and Actions course from Vietnam National University Hanoi features reputable lecturers from the University of Nantes (France) and Vietnamese lecturers with in-depth expertise in the field.
The programme's highlight lies in its structure, with specialized modules divided into six knowledge blocks, ensuring that students are comprehensively provided with the knowledge, tools, and skills to design and implement marketing strategies and projects within businesses. Upon completion, students can become skilled marketing and communications professionals, holding important positions within organizations and businesses. Furthermore, students can also work in marketing research, taking on roles related to market research and strategic decision-making in the marketing field.
Career opportunities:
Upon completion of the programme, graduates can assume specialist or managerial positions in finance and investment, focusing on applied or quantitative methods, in both the private and public sectors. Additionally, graduates can also participate in more in-depth and advanced research activities.
Programme Structure
Courses include:
Competitive Diversification Strategy Analysis
Consumer behavior
Intellectual and industrial property law
Consumer and Competition Law
Design thinking
French language and French culture
Key information
Duration
- Full-time
- 18 months
Start dates & application deadlines
Language
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Delivered
Campus Location
- Hanoi, Vietnam
Disciplines
MarketingWhat students do after studying
Academic requirements
We are not aware of any specific GRE, GMAT or GPA grading score requirements for this programme.
English requirements
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- 98 accuracy using real exam data
- 4.9/5 student rating
Other requirements
General requirements
Applicants with a Bachelor’s Degree with Good grade or above (issued by Vietnamese higher education institutions), equivalent to BAC + 4 who meet the following requirements for qualifications and working experience:
- Applicants graduated with applied majors (or relevant) such as Marketing, Economics, Business Administration, Finance and Banking, Foreign Trade, Auditing, Laws, etc should have at least one (01) year of working experience in a field relevant to the programme in which they are enrolling (from the date of the recognition of university degree to the date of enrollment).
Work experience
Applicants graduated with majors in a field of study different from the programme they are enrolling should have at least five (05) years of working experience of applied majors (or relevant) (from the date of the recognition of university degree to the date of enrollment) and certificates of participation in professional training courses in a field of study relevant to the one enrolling.
Student Insurance via Studyportals Partner
Make sure to cover your health, travel, and stay while studying abroad. Even global coverages can miss important items like Additional medical costs, Repatriation, Liability etc. Make sure your student insurance covers your needs.
Studyportals partnered with Aon to provide you with the best affordable student insurance, for a carefree experience away from home.
Get your student insurance nowStarting from €0.53/day, free cancellation any time.
Remember, countries and universities may have specific insurance requirements. To learn more about how student insurance work at Vietnam National University Hanoi and/or in Vietnam, please visit Student Insurance Portal.
Tuition Fees
-
International Applies to you
Applies to youNon-residents173040000 VND / year≈ 173040000 VND / year -
Domestic Applies to you
Applies to youCitizens or residents173040000 VND / year≈ 173040000 VND / year
Living costs
Hà N
The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.
Funding
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Scholarships Information
Below you will find Master's scholarship opportunities for Marketing Studies and Actions.
Available Scholarships
You are eligible to apply for these scholarships but a selection process will still be applied by the provider.
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