Overview

You will explore how:

AI-driven insights can enhance marketing efforts

to make data-informed decisions

to personalise customer experiences

be competitive in a global marketplace

You'll learn through a blend of marketing theory and practical AI application.

Key Facts

This International Marketing and Artificial Intelligence for Business programme from University of Dundee will prepare you to strategically use AI in marketing. This will allow you to drive both innovation and responsible growth in today's business landscape.

This International Marketing and Artificial Intelligence for Business programme from University of Dundee offers an innovative blend of two powerful disciplines:

global marketing

AI-driven business strategy

Programme Structure

Courses include:

Marketing as Creative Practice

Customer Experience Design

Moving Up to Business

AI-Driven Innovations and Global Impact

Digital Marketing

Key information

Duration

Full-time
- 12 months

Start dates & application deadlines

Starting 2027-01-18 00:00:00
- Apply before 2026-11-17 00:00:00 , International
Starting 2027-09-20 00:00:00
- Apply before 2027-08-03 00:00:00 , International

More details

The University does not enforce a single hard national or home (UK) student application deadline for most postgraduate taught courses, instead reviewing applications on a rolling basis.

Language

English

TOEFL^® IBT

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IELTS

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Credits

180 alternative credits

Delivered

On Campus

Campus Location

Dundee, United Kingdom

Disciplines

Marketing Artificial Intelligence View 331 other Masters in Marketing in United Kingdom

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Academic requirements

GPA

Third Class

English requirements

TOEFL^® IBT

Schedule TOEFL®

PTE Academic

Schedule a PTE test!

IELTS

Prepare for Your English Test

Cathoven AI IELTS Preparation

Learn your IELTS Score

AI-powered IELTS feedback. Clear, actionable, and tailored to boost your writing & speaking score. No credit card or upfront payment required.

Trusted by 300k learners
98 accuracy using real exam data
4.9/5 student rating

Other requirements

General requirements

A UK Honours degree at third-class or above

You will need to let us know for all qualifications achieved to date:

What qualifications they were (name, subject, country achieved)

The date the qualifications were achieved

What grades you received

Any additional information you think is important

Tuition Fees

Tuition fees are shown in and the most likely applicable fee is shown based on your nationality.

International Applies to you

Applies to you

Non-residents

23700 GBP / year

≈ 23700 GBP / year
Domestic Applies to you

Applies to you

Citizens or residents

11000 GBP / year

≈ 11000 GBP / year

Living costs

Dundee

United Kingdom

787 - 1494 GBP / month

The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.

Funding

Win a €10000 Scholarship! Deadline: 30 June 2020

Embark on your journey with the Studyportals Scholarship! We're giving away a total of 20,000 euros to help you achieve your dream of studying abroad.

Win a €10000 Scholarship! Deadline: 30 June 2020

Embark on your journey with the Studyportals Scholarship! We're giving away a total of 20,000 euros to help you achieve your dream of studying abroad.

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Scholarships Information

Below you will find Master's scholarship opportunities for International Marketing and Artificial Intelligence for Business.

Available Scholarships

You are eligible to apply for these scholarships but a selection process will still be applied by the provider.

International Marketing and Artificial Intelligence for Business

About

About

Overview

Key Facts

Programme Structure

Key information

Duration

Start dates & application deadlines

Language

Prepare for Your English Test

Credits

Delivered

Campus Location

Disciplines

What students do after studying

Academic requirements

English requirements

Prepare for Your English Test

Other requirements

General requirements

Tuition Fees

International Applies to you

Domestic Applies to you

Living costs

Dundee

Funding

Need help with your student visa?

Scholarships Information

Available Scholarships

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