Overview
With this International Marketing and Branding programme at University of Dundee, as well as covering the traditional, founding concepts and theories of marketing, you will also develop knowledge of social media marketing, digital marketing, content generation, digital tracking, and data analysis. You will understand the practical side of the various marketing tools and learn the pros and cons of each for the professional marketer.
Career
Graduates move into all sizes of business and across all sectors. Many have also launched their own businesses.
The graduates go on to work in areas including:
- marketing manager, financial services
- marketing & comms officer, energy industry
- marketing manager, agency side
- digital marketing officer, public sector
- marketing consultant, own business
- brand manager, FMCG
Programme Structure
Modules include:
- Marketing as Creative Practice
- Customer Experience Design
- Search Marketing
- Place Branding for Cities, Regions and Countries
- Moving Up to Business
- Digital Marketing
- International Marketing Project
- Applied Marketing Research and Insight
- Brand Management and Strategy
- International Marketing Strategy
Key information
Duration
- Full-time
- 12 months
Start dates & application deadlines
- Starting
- Apply before , International
-
- Starting
- Apply before , International
-
The University does not enforce a single hard national or home (UK) student application deadline for most postgraduate taught courses, instead reviewing applications on a rolling basis.
Language
IELTS & PTE Test Preparation
Admission to your dream university starts with a high IELTS or PTE score. Earn your target score with E2's guided test preparation.
- Study on your own schedule
- Live classes with current and ex-examiners
- Accurate score assesment, always
- E2 Score Guarantee - Get your score or your money back!
Credits
Delivered
Campus Location
- Dundee, United Kingdom
Disciplines
Marketing International Business View 413 other Masters in International Business in United KingdomWhat students do after studying
Academic requirements
English requirements
IELTS & PTE Test Preparation
Admission to your dream university starts with a high IELTS or PTE score. Earn your target score with E2's guided test preparation.
- Study on your own schedule
- Live classes with current and ex-examiners
- Accurate score assesment, always
- E2 Score Guarantee - Get your score or your money back!
Other requirements
General requirements
- A UK Honours degree at third-class or above
- Your degree should be in any subject which has enabled the applicant to develop analytical and quantitative skills.
Tuition Fees
-
International Applies to you
Applies to youNon-residents23700 GBP / year≈ 23700 GBP / year -
Domestic Applies to you
Applies to youCitizens or residents11000 GBP / year≈ 11000 GBP / year
Living costs
Dundee
The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.
Funding
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Scholarships Information
Below you will find Master's scholarship opportunities for International Marketing and Branding.
Available Scholarships
You are eligible to apply for these scholarships but a selection process will still be applied by the provider.
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