Overview

The Marketing - Corporate Account Management (Online) at Centennial College provides students with the high-level skills required to manage complex business-to-business relationships. This programme focuses on the strategic aspects of sales, negotiation, and long-term client retention within a corporate environment. Students learn to navigate the intricacies of modern account management through a digital learning platform.

Why Marketing - Corporate Account Management (Online) at Centennial College?

Centennial College offers a robust online learning environment that allows professionals to balance their studies with existing commitments. The curriculum is specifically tailored to meet the demands of the contemporary business landscape, ensuring that graduates are prepared for the competitive world of corporate sales. Students benefit from a practical approach that emphasises real-world application and strategic thinking.

Tuition Fee Breakdown

• International fee: CAD 17148 per year
• National fee: CAD 4118 per year

Visit the Fees and Funding section for a breakdown in your local currency.

Syllabus

Modules may include:

• Corporate Sales Strategies
• Account Management
• Business-to-Business Marketing
• Customer Relationship Management
• Negotiation Skills
• Strategic Marketing Planning
• Financial Analysis for Sales
• Professional Communication

Careers with Marketing - Corporate Account Management (Online)

Graduates of this programme are well-positioned for leadership roles within the sales and marketing sectors of various industries. Common career paths include becoming a corporate account manager, business development manager, or sales director. The skills acquired are highly transferable, allowing for opportunities in both domestic and international business-to-business markets.