Overview
Queen Mary University of London 's International Marketing and Consumer Psychology curriculum emphasizes understanding of the psychological processes behind consumer decision-making and cultural factors influencing consumption. Students can pursue an industry-based consultancy project and apply marketing knowledge and skills to real-world cases.
What you'll study
The International Marketing and Consumer Psychology programme from Queen Mary University of London will build the following broad skills:
- Ability to develop independent insights from research, concepts, and consumer psychology theories and apply these to real-world scenarios.
- Ability to critically evaluate approaches and viewpoints on consumer behaviour, utilising analytical skills to assess the choices consumers make.
- Ability to deal with complex and dynamic marketing challenges and innovatively apply consumer behaviour/psychology orientations to an international marketplace.
- Ability to examine ethical marketing practices in terms of sustainability, consumer rights and choice orientations.
- Knowledge of how to build consumer relationships ethically and with responsibility, in accordance with the changing regulatory environment.
Get more details
Visit programme websiteProgramme Structure
Courses include:
- Understanding consumer Behaviour
- Dissertation for Marketing
- Consumer and Digital Cultures
- Global Marketing and Communications
- Social Marketing for Social Justice
Check out the full curriculum
Visit programme websiteKey information
Duration
- Full-time
- 12 months
Start dates & application deadlines
- Starting
- Apply before , International
- Apply before , National
-
Language
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Credits
Delivered
Campus Location
- London, United Kingdom
Disciplines
Psychology Marketing View 663 other Masters in Psychology in United KingdomExplore more key information
Visit programme websiteWhat students do after studying
Academic requirements
English requirements
Prepare for Your English Test
AI-powered IELTS feedback. Clear, actionable, and tailored to boost your writing & speaking score. No credit card or upfront payment required.
- Trusted by 300k learners
- 98 accuracy using real exam data
- 4.9/5 student rating
Other requirements
General requirements
- A 2:1 or above at undergraduate level in any subject.
- Completed application form
- Degree transcripts. Please provide a transcript for your degree study. If you have not yet completed your degree please provide a transcript of your results achieved to date. If you have completed more than one university qualification, please provide a transcript and certificate for both.
- Referee details. Please provide the contact details of one or two referees on your application as required. You should provide details of an academic referee if you are currently studying, or if you have graduated within the last five years. Professional references may be considered if you have graduated more than five years ago.
- Statement of purpose. Your statement of purpose should explain why you want to study your chosen programme and how it will help your future career aspirations. This should typically be one side of A4 paper.
- Curriculum Vitae (CV)/Resume
Make sure you meet all requirements
Visit programme websiteTuition Fees
-
International Applies to you
Applies to youNon-residents35250 GBP / year≈ 35250 GBP / year -
Domestic Applies to you
Applies to youCitizens or residents15750 GBP / year≈ 15750 GBP / year
Living costs
London
The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.
Funding
Check for any work restrictions
Visit programme website
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Scholarships Information
Below you will find Master's scholarship opportunities for International Marketing and Consumer Psychology.
Available Scholarships
You are eligible to apply for these scholarships but a selection process will still be applied by the provider.
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