Studyportals
M.A. On Campus

Digital Marketing

University of Portsmouth

12 months
Duration
Unknown
Tuition fee
Unknown
Unknown
Apply date
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Start date

About

Do you want to be at the forefront of the digital revolution, combining traditional marketing insight with an understanding of the latest digital technology? Then our Digital Marketing programme at University of Portsmouth is ideal for you.

Overview

If you want to take your previous studies or recent, relevant work experience to the next level, our MA Digital Marketing degree course will develop your technical skills and practical experience in digital media and marketing, increasing your appeal to employers and giving you the edge over your competition.

Almost every industry needs digital marketing experts and when you graduate, you'll have the skills to take on roles in areas such as e-commerce, marketing, advertising and social media.

What you will experience?

On this course, you'll:

  • Learn from academic staff with relevant experience in the field, including research and consultancy
  • Access our extensive library and IT facilities which include academic and practitioner publications
  • Hear from guest speakers and take part in live case studies
  • Draw on our extensive links with the industry
  • Take part in topical debates on subjects like data collection, Artificial Intelligence in marketing, and Blockchain advertising
  • Receive regular business updates, analysis and smart insights about the latest technology and marketing developments
  • Learn about emerging technologies in the field of digital marketing
  • You will have the opportunity to gain professional certificates to enhance your CV

Careers and opportunities

This course will give you the knowledge and practical skills to use digital media in a marketing environment.

You'll be in a strong position to pursue a career in fields including:

  • Digital marketing
  • Social media
  • e-commerce
  • Mobile advertising

You'll also have the entrepreneurial skills needed to start your own digital-based business. We'll be on hand to give you help, support and advice, whatever you decide to do next.

Programme Structure

Core modules include:

  • Essentials of Marketing
  • Consumer Insight and Analytics
  • Social Media Marketing
  • Contemporary Issues in Marketing
  • Digital Marketing Strategy
  • User Experience
  • Research Methods and Skills
  • Dissertation or Digital Consultancy Project 

Key information

Duration

  • Full-time
    • 12 months
  • Part-time
    • 24 months

Start dates & application deadlines

Credits

180 alternative credits

Delivered

On Campus

Academic requirements

GPA admission requirements GPA
Lower Second Class

Other requirements

General requirements

  • A second-class honours degree or equivalent professional experience and/or qualifications.

Tuition Fee

https://www.port.ac.uk/study/masters-and-postgraduate-taught/fees-and-funding

Living costs for Portsmouth

710 - 1099 GBP /month
Living costs

The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.

Funding

Studyportals Tip: Students can search online for independent or external scholarships that can help fund their studies. Check the scholarships to see whether you are eligible to apply. Many scholarships are either merit-based or needs-based.

Fresh content

Updated in the last 6 months

Check the official programme website for potential updates.

Our partners

Digital Marketing
-
University of Portsmouth

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