12 months
Duration
15100 GBP/year
9000 GBP/year
Unknown
Tuition fee
Unknown
Unknown
Apply date
Unknown
Start date

About

Do you want to be at the forefront of the digital revolution, combining traditional marketing insight with an understanding of the latest digital technology? Then our Digital Marketing programme at University of Portsmouth is ideal for you.

Visit the official programme website for more information

Overview

If you want to take your previous studies or recent, relevant work experience to the next level, our MA Digital Marketing degree course at  University of Portsmouth will develop your technical skills and practical experience in digital media and marketing, increasing your appeal to employers and giving you the edge over your competition.

Almost every industry needs digital marketing experts and when you graduate, you'll have the skills to take on roles in areas such as e-commerce, marketing, advertising and social media.

What you will experience?

On this course, you'll:

  • Learn from academic staff with relevant experience in the field, including research and consultancy
  • Access our extensive library and IT facilities which include academic and practitioner publications
  • Hear from guest speakers and take part in live case studies
  • Draw on our extensive links with the industry
  • Take part in topical debates on subjects like data collection, Artificial Intelligence in marketing, and Blockchain advertising
  • Receive regular business updates, analysis and smart insights about the latest technology and marketing developments
  • Learn about emerging technologies in the field of digital marketing
  • You will have the opportunity to gain professional certificates to enhance your CV

Careers and opportunities

This course will give you the knowledge and practical skills to use digital media in a marketing environment.

You'll be in a strong position to pursue a career in fields including:

  • Digital marketing
  • Social media
  • e-commerce
  • Mobile advertising

You'll also have the entrepreneurial skills needed to start your own digital-based business. We'll be on hand to give you help, support and advice, whatever you decide to do next.

Programme Structure

Core modules include:

  • Essentials of Marketing
  • Consumer Insight and Analytics
  • Social Media Marketing
  • Contemporary Issues in Marketing
  • Digital Marketing Strategy
  • User Experience
  • Research Methods and Skills
  • Dissertation or Digital Consultancy Project 

Key information

Duration

  • Full-time
    • 12 months
  • Part-time
    • 24 months

Start dates & application deadlines

Language

English

Credits

180 alternative credits

Delivered

On Campus

Academic requirements

GPA admission requirements GPA Your GPA, or Grade Point Average, is a number that indicates how well or how high you scored in your courses on average. Usually a GPA scales between 1.0 and 4.0, however different countries and universities can have different grading systems.
Lower Second Class

English requirements

TOEFL admission requirements TOEFL® IBT The TOEFL iBT® is given online through the internet at designated testing site. The test measures your English-language abilities in an academic setting. The score refers to the total score of 4 subjects (writing, listening, speaking, and reading), each subject has a range of 0 - 30.
91
IELTS admission requirements IELTS The International English Language Test System (IELTS) tests your English-language proficiency on a scale of 1 – 9. The score refers to the combined average score of 4 subjects (writing, listening, speaking, and reading).
6.5

Other requirements

General requirements

  • A second-class honours degree or equivalent professional experience and/or qualifications.

Tuition Fee

  • International

    15100 GBP/year
    Tuition Fee
    Based on the original amount of 15100 GBP for the full programme and a duration of 12 months.
  • EU/EEA

    9000 GBP/year
    Tuition Fee
    Based on the original amount of 9000 GBP for the full programme and a duration of 12 months.

Part-time

  • UK/EU/Channel Islands and Isle of Man students – £3,000
  • International students – £5,030 a year 

Funding

Studyportals Tip: Students can search online for independent or external scholarships that can help fund their studies. Check the scholarships to see whether you are eligible to apply. Many scholarships are either merit-based or needs-based.

Fresh content

Updated in the last 6 months

Check the official programme website for potential updates.

Our partners

Digital Marketing
-
University of Portsmouth

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