Overview

Digital Marketing at WMG University of Warwick is growing globally both in terms of annual business investment, and the impacts it has on consumer behaviour.

Overview

This specialism prepares students to effectively utilise Digital Marketing channels (such as social media, search engines, programmatic advertising, and content marketing) to deliver effective digital marketing campaigns. Additionally, the specialism incorporates cutting-edge technologies and techniques for analysing customer data, and achieving digital transformation throughout the organisation.

The research element is worth 33% of your final grade (60 CATs). This project supports you in developing your personal research skills. If you opt for the Digital Marketing specialism, your project should focus on management or technology-related issues in companies involved in digital marketing.

Programme Structure

Courses include:

e-Business
Digital Marketing, Strategy and Management
e-Customer Relationship Management
Creating a Digital Brand
Digital Marketing Campaigns
Big Data and Marketing Technology
Digital Retail Strategy
Study, Professional and Analytical Skills

Key information

Duration

Full-time
- 12 months

Start dates & application deadlines

Starting 2026-09-29 00:00:00
- Apply before 2026-08-02 00:00:00

Language

English

Duolingo English Test

120

Take A Free Practice Test!

TOEFL^® IBT

92

Schedule TOEFL®

PTE Academic

62

Schedule a PTE test!

IELTS

6.5

Prepare for Your English Test

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Credits

180 alternative credits

Delivered

On Campus

Campus Location

Coventry, United Kingdom

Disciplines

Digital Marketing View 213 other Masters in Digital Marketing in United Kingdom

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Academic requirements

GPA

Required

English requirements

Duolingo English Test

120

Take A Free Practice Test!

TOEFL^® IBT

92

Schedule TOEFL®

PTE Academic

62

Schedule a PTE test!

IELTS

6.5

Prepare for Your English Test

Cathoven AI IELTS Preparation

Learn your IELTS Score

AI-powered IELTS feedback. Clear, actionable, and tailored to boost your writing & speaking score. No credit card or upfront payment required.

Trusted by 300k learners
98 accuracy using real exam data
4.9/5 student rating

Other requirements

General requirements

minimum of a UK 2:1 undergraduate degree (or equivalent).
Candidates with a UK 2:2 (or equivalent) may be accepted upon demonstration of relevant professional experience.
We accept students from a wide range of academic disciplines onto the MSc in E-Business Management, including (but not exclusively) IT, Media, Communications, Business, Marketing, Data Science, Technology.
A completed application form and £60 application fee.
A Personal Statement
A scan of your transcript (marksheet)
English language test result
One reference
Candidates with professional experience should include their CV with their application.

Tuition Fees

Tuition fees are shown in and the most likely applicable fee is shown based on your nationality.

International Applies to you

Applies to you

Non-residents

35340 GBP / year

≈ 35340 GBP / year
Domestic Applies to you

Applies to you

Citizens or residents

12300 GBP / year

≈ 12300 GBP / year

Living costs

Coventry

United Kingdom

656 - 1057 GBP / month

The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.

Funding

Win a €10000 Scholarship! Deadline: 30 June 2020

Embark on your journey with the Studyportals Scholarship! We're giving away a total of 20,000 euros to help you achieve your dream of studying abroad.

Win a €10000 Scholarship! Deadline: 30 June 2020

Embark on your journey with the Studyportals Scholarship! We're giving away a total of 20,000 euros to help you achieve your dream of studying abroad.

In order for us to give you accurate scholarship information, we ask that you please confirm a few details and create an account with us.

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Scholarships Information

Below you will find Master's scholarship opportunities for Digital Marketing.

Available Scholarships

You are eligible to apply for these scholarships but a selection process will still be applied by the provider.

On this page

About

Overview

Overview

Programme Structure

Key information

Duration

Start dates & application deadlines

Language

Prepare for Your English Test

Credits

Delivered

Campus Location

Disciplines

What students do after studying

Academic requirements

English requirements

Prepare for Your English Test

Other requirements

General requirements

Tuition Fees

International Applies to you

Domestic Applies to you

Living costs

Coventry

Funding

Scholarships Information

Available Scholarships

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