International Business (specialized in Chinese Economy) Fudan University

Overview

International Business (specialized in Chinese Economy) at Fudan University  is designed to study the hot issues of international business and strategic management fields focusing on multinational corporations in emerging markets, which has become a new and attractive academic stream in recent decades.

Key facts

As Chinese market has been one of the main playing grounds of multinationals for decades and Chinese firms have jumped rapidly into the global market in recent decades, comparative perspective and method are utilized in the course in order to promote students’ deep understanding on the experiences and trends of foreign firms in China, and determinants and performance of Chinese firms’ globalization as well. The content covers four sections as follows: Theories of transnational management; Advanced market-based multinationals in emerging markets; Comparisons of emerging market-based multinationals; Globalization of Chinese firms.