Overview

You will learn how to blend digitally focused tactics alongside more traditional marketing tools and practices to capture new customers, build customer loyalty, and provide superior customer service. You will explore the latest digital tools as they become available and assess their relevance. The course includes a module on continued professional development, along with an applied research project to further develop your insights into the application of digital marketing and analytics in practice.
Learning from academics and student peers from around the world will give you an invaluable perspective. You will cover issues and challenges facing marketers in today’s global business environment. You will learn the key skills, processes, and practices of marketing. During the course you will find solutions to real problems while discussing and analysing them within the learning community with the support of tutors and fellow learners.

Career

This Digital Marketing at York St John University degree will help you to to prepare for a PhD or develop your career prospects within humanities or the criminal justice system. It could also take you in a completely different direction, using the many transferrable skills you will develop. These include problem solving, developing arguments, analysing and evaluating information, collaboration, independent working, communication and more.

This will give you an advantage in careers such as:

Communication

Marketing

Stakeholder engagement

New product development

Customer services

Programme Structure

Courses include:

Digital Marketing Strategy

Communicating in the Digital Age

Digital Technologies for Marketing Analysis

Digital Change, Innovation and Disruption

Contemporary Digital and Data Skills

Applied Research Project

Key information

Duration

Full-time
- 12 months
Part-time
- 24 months

Start dates & application deadlines

Starting 2026-09-29 00:00:00

Application deadline not specified.

Language

English

Duolingo English Test

105

Take A Free Practice Test!

TOEFL^® IBT

75

Schedule TOEFL®

PTE Academic

59

Schedule a PTE test!

IELTS

6

Prepare for Your English Test

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4.9/5 student rating

Credits

180 alternative credits

Delivered

On Campus

Campus Location

London, United Kingdom

Disciplines

Digital Marketing View 213 other Masters in Digital Marketing in United Kingdom

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Academic requirements

GPA

Lower Second Class

English requirements

Duolingo English Test

105

Take A Free Practice Test!

TOEFL^® IBT

75

Schedule TOEFL®

PTE Academic

59

Schedule a PTE test!

IELTS

6

Prepare for Your English Test

Cathoven AI IELTS Preparation

Learn your IELTS Score

AI-powered IELTS feedback. Clear, actionable, and tailored to boost your writing & speaking score. No credit card or upfront payment required.

Trusted by 300k learners
98 accuracy using real exam data
4.9/5 student rating

Other requirements

General requirements

2:2 honours degree in a related subject

Interview if your honours degree is in an unrelated subject

Tuition Fees

Tuition fees are shown in and the most likely applicable fee is shown based on your nationality.

International Applies to you

Applies to you

Non-residents

11800 GBP / year

≈ 11800 GBP / year
Domestic Applies to you

Applies to you

Citizens or residents

10000 GBP / year

≈ 10000 GBP / year

Living costs

London

United Kingdom

1137 - 2157 GBP / month

The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.

Funding

Win a €10000 Scholarship! Deadline: 30 June 2020

Embark on your journey with the Studyportals Scholarship! We're giving away a total of 20,000 euros to help you achieve your dream of studying abroad.

Win a €10000 Scholarship! Deadline: 30 June 2020

Embark on your journey with the Studyportals Scholarship! We're giving away a total of 20,000 euros to help you achieve your dream of studying abroad.

In order for us to give you accurate scholarship information, we ask that you please confirm a few details and create an account with us.

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Scholarships Information

Below you will find Master's scholarship opportunities for Digital Marketing.

Available Scholarships

You are eligible to apply for these scholarships but a selection process will still be applied by the provider.

On this page

About

Overview

Career

Programme Structure

Key information

Duration

Start dates & application deadlines

Language

Prepare for Your English Test

Credits

Delivered

Campus Location

Disciplines

What students do after studying

Academic requirements

English requirements

Prepare for Your English Test

Other requirements

General requirements

Tuition Fees

International Applies to you

Domestic Applies to you

Living costs

London

Funding

Scholarships Information

Available Scholarships

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