Overview
Opportunities
MTU has developed a strong track record in providing short Digital Marketing programmes over the last few years and has found the level of expertise and insight developed through such programmes to be unparalleled.
The MSc in Digital Marketing Strategy at Munster Technological University is aimed at those working in traditional and digital marketing or those aspiring towards a senior position that requires a solid foundation in multiple aspects of Digital Marketing. Progress through the programme is designed to carefully develop essential skills to a point of expertise in the context of an overall strategic perspective.
MTU’s panel of lecturers has substantial commercial experience, and is drawn from a range of local, national and international companies that lead the way in digital marketing. This innovative Masters programme will deliver students who are at the forefront of knowledge pertaining to digital marketing strategy and digital leadership.
All assessment is by project work, reports and similar mechanisms; there are no final terminal exams.
Programme Structure
Courses include:
- Digital Marketing Environment
- Strategy for Digital Marketing
- Social Media Advertising
- Website Optimisation&Analytics
- Professional Dev for Marketing
- Action Research Methods
Key information
Duration
- Part-time
- 24 months
Start dates & application deadlines
- Starting
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Language
Credits
Delivered
Disciplines
Strategic Management Digital Media Digital Marketing View 6 other Masters in Strategic Management in IrelandWhat students do after studying
Academic requirements
English requirements
Other requirements
General requirements
- Candidates ideally should have attained at least a H2.2 degree in a cognate area (an area related to business, media or visual communications).
- Degree-holders from non-cognate areas will be considered provided that these candidates can demonstrate significant relevant industrial experience.
- An interview of admission will be held for holders of non-cognate degrees.
Tuition Fee
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International
3750 EUR/yearTuition FeeBased on the tuition of 7500 EUR for the full programme during 24 months. -
EU/EEA
3750 EUR/yearTuition FeeBased on the tuition of 7500 EUR for the full programme during 24 months.
Funding
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Scholarships Information
Below you will find Master's scholarship opportunities for Digital Marketing Strategy.
Available Scholarships
You are eligible to apply for these scholarships but a selection process will still be applied by the provider.
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