International Marketing EU Business School

Overview

On the International Marketing programme from EU Business School students will develop their entrepreneurial thinking and learn about the latest developments in digital marketing strategies, advertising and media, which will prepare them for a career in international marketing.

Learning Outcomes

• Graduates leave this program with all the tools they need to be effective players in the field of international marketing. Students will also:

• Explore how companies make the most of their investments; from managing data to communications.

• Apply key principles that enhance communication and effectiveness.

• Analyze the functions of HR management and explore its strategic importance.

• Analyze and create alternative investment projects.

Career Options

The MBA With a Major in International Marketing provides students with knowledge of business as well as an advanced skill set in international marketing. Graduates of this MBA program may be interested in the following careers.

• International Brand Coordinator

• Digital Marketing Director

• Marketing Manager

• Trade Marketing Director

Accreditation

In partnership with University of Derby and London Metropolitan University in the U.K., and Dublin Business School, Ireland, EU students earn state-recognized degrees. Through its alliance with Universidad Católica San Antonio de Murcia (UCAM), Spain, students attain university bachelor's, master's and MBA degrees (título propio).