Study cover for Advertising - Media Management
Postgraduate Certificate On Campus

Advertising - Media Management

Humber College

12 months
Duration
15338 CAD/year
4776 CAD/year
Unknown
Tuition fee
Unknown
Apply date
Unknown
Start date

About

The Advertising - Media Management certificate program at Humber College gives you the knowledge and skills to effectively research and analyze both the marketplace and a target audience, and subsequently develop the best and most creative media solutions that meet the client or the company’s advertising goals.

Visit the official programme website for more information

Overview

Throughout the Humber College ’s Advertising - Media Management graduate certificate program, you will learn how to translate marketing objectives into focused media campaigns, assess the strength and weaknesses of different media types, analyze media data, and determine how best to sell advertising time/space for both traditional (TV, radio, outdoor media, print) and emerging (all things digital) platforms.

Upon graduation, you will have learned how to speak knowledgeably and persuasively in a media environment, and how to negotiate as buyers and sellers of media time and space. Through the enhancement of your client and customer communications skills, you will gain the ability to focus on the needs of an organization, build lasting relationships across the industry and add tremendous value to the companies you work with.  Finally, you will build your technology skillset through the use of industry specific research databases and softwares throughout your studies.

With this comprehensive understanding of both the traditional and digital media landscape, you will hit the ground running in your new career at a boutique or world leading advertising agency or any number of small to large companies across the media management landscape. 

Career

Graduates of this Advertising - Media Management certificate program at Humber College may find employment as advertising and account managers, advertising managers, junior account managers, assistant account managers, account executives, and account liaison officers. Graduates will have the skills to work client-side, or in an agency team, in for-profit, not-for-profit and/or government marketing teams. Acquired skills can be put towards running your own company or working with in-house creative/marketing communications departments in organizations of all sizes.

Programme Structure

Courses include: 

  • Strategic Brand Planning
  • Project Management 
  • Advertising Studio
  • Persuasion and Leadership
  •  Communications Channel Planning
  • Advertising: Account Management Placement
  • Digital and Social Strategies
  • Professional Practice

Key information

Duration

  • Full-time
    • 12 months

Start dates & application deadlines

More details

Deadline for equal consideration in the admission process: February 1. Post-February 1 applications will be considered on a first-come, first-served basis.

Delivered

On Campus

Academic requirements

We are not aware of any academic requirements for this programme.

Other requirements

General requirements

  • A bachelor’s degree
  • Canadian citizens or permanent residents with international education are required to provide a WES or ICAS evaluation.

Technological requirements

Minimum Specifications

  • Processor Dual-core processor
  • OS Windows 10 or IOS
  • Memory 8 GB of RAM
  • Storage 100 GB HDD
  • Monitor Laptop computer (not a notebook such as a Chromebook or a tablet) recently purchased; last 18 months
  • Other Built-in WiFi, a microphone and a webcam

Tuition Fee

To alway see correct tuition fees
  • International

    15338 CAD/year
    Tuition Fee
    Based on the tuition of 7669 CAD per semester during 12 months.
  • National

    4776 CAD/year
    Tuition Fee
    Based on the tuition of 2388 CAD per semester during 12 months.

Living costs for Toronto

1502 - 2563 CAD /month
Living costs

The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.

Funding

Studyportals Tip: Students can search online for independent or external scholarships that can help fund their studies. Check the scholarships to see whether you are eligible to apply. Many scholarships are either merit-based or needs-based.

Fresh content

Updated in the last 9 months

Check the official programme website for potential updates.

Our partners

Advertising - Media Management
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Humber College

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