Throughout the Humber College ’s Advertising - Media Management graduate certificate program, you will learn how to translate marketing objectives into focused media campaigns, assess the strength and weaknesses of different media types, analyze media data, and determine how best to sell advertising time/space for both traditional (TV, radio, outdoor media, print) and emerging (all things digital) platforms.
Upon graduation, you will have learned how to speak knowledgeably and persuasively in a media environment, and how to negotiate as buyers and sellers of media time and space. Through the enhancement of your client and customer communications skills, you will gain the ability to focus on the needs of an organization, build lasting relationships across the industry and add tremendous value to the companies you work with. Finally, you will build your technology skillset through the use of industry specific research databases and softwares throughout your studies.
With this comprehensive understanding of both the traditional and digital media landscape, you will hit the ground running in your new career at a boutique or world leading advertising agency or any number of small to large companies across the media management landscape.
Graduates of this Advertising - Media Management certificate program at Humber College may find employment as advertising and account managers, advertising managers, junior account managers, assistant account managers, account executives, and account liaison officers. Graduates will have the skills to work client-side, or in an agency team, in for-profit, not-for-profit and/or government marketing teams. Acquired skills can be put towards running your own company or working with in-house creative/marketing communications departments in organizations of all sizes.
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- Strategic Brand Planning
- Project Management
- Advertising Studio
- Persuasion and Leadership
- Communications Channel Planning
- Advertising: Account Management Placement
- Digital and Social Strategies
- Professional Practice
Check out the full curriculumVisit official programme website
- 12 months
Start dates & application deadlines
- Apply before
Deadline for equal consideration in the admission process: February 1. Post-February 1 applications will be considered on a first-come, first-served basis.
DisciplinesMedia Management Media Studies & Mass Media View 44 other Masters in Media Studies & Mass Media in Canada
Explore more key informationVisit official programme website
We are not aware of any academic requirements for this programme.
- A bachelor’s degree
- Canadian citizens or permanent residents with international education are required to provide a WES or ICAS evaluation.
- Processor Dual-core processor
- OS Windows 10 or IOS
- Memory 8 GB of RAM
- Storage 100 GB HDD
- Monitor Laptop computer (not a notebook such as a Chromebook or a tablet) recently purchased; last 18 months
- Other Built-in WiFi, a microphone and a webcam
Make sure you meet all requirementsVisit official programme website
International15338 CAD/yearTuition FeeBased on the tuition of 7669 CAD per semester during 12 months.
National4776 CAD/yearTuition FeeBased on the tuition of 2388 CAD per semester during 12 months.
Living costs for Toronto
The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.
Studyportals Tip: Students can search online for independent or external scholarships that can help fund their studies. Check the scholarships to see whether you are eligible to apply. Many scholarships are either merit-based or needs-based.
Double-check all feesVisit official programme website
Apply and win up to €10000 to cover your tuition fees.