The combination of strategic, analytical and practical elements will provide graduates of this course with a distinct advantage in the marketplace. It is open to Irish and international business graduates (or related areas), who want to improve their digital skills, be industry-ready and find exciting jobs in the digital capital of Europe.
The close association between UCD Smurfit School, Dublin and the world’s leading digital marketing companies’ offers students and professionals on the course a great opportunity to gain experience from the best in the industry.
Graduates of the Digital Marketing course at UCD Michael Smurfit Graduate Business School find exciting career opportunities in any of the following areas/roles: Marketing Management; Advertising and Design; Digital Marketing Manager; Digital Consultant; Web/Online Manager; Digital/Social Media Specialist; Market Research and Public Relations.
Potential careers for our graduates include:
- Marketing Manager
- Digital Marketing Manager
- Web/Online Manager
- Market Research
- Insights Analyst
- Digital Sales Executive
- Channel Marketing Coordinator
Get more detailsVisit official programme website
- Corporate Marketing Strategy
- Consumers in a Digital Age
- Consumer Insights & Analytics
- Advanced SEO and SEA
- Social Media Marketing
- Digital Technology & Design
Check out the full curriculumVisit official programme website
- 12 months
Start dates & application deadlines
- StartingApply anytime.
Applications are assessed on a rolling basis and courses will close once they are filled. We advise you to apply as early as possible to avoid disappointment.
DisciplinesMarketing Data Science & Big Data Digital Marketing View 27 other Masters in Data Science & Big Data in Ireland
Explore more key informationVisit official programme website
- A minimum second-class honours degree (or equivalent) in any discipline, or
- A primary degree with a minimum of two years’ work experience in a Marketing role
- English Language Test
- Additional Documentation
Make sure you meet all requirementsVisit official programme website
International22000 EUR/yearTuition FeeBased on the tuition of 22000 EUR per year during 12 months.
EU/EEA16000 EUR/yearTuition FeeBased on the tuition of 16000 EUR per year during 12 months.
Living costs for Dublin
The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.
Studyportals Tip: Students can search online for independent or external scholarships that can help fund their studies. Check the scholarships to see whether you are eligible to apply. Many scholarships are either merit-based or needs-based.
Double-check all feesVisit official programme website
Apply and win up to €10000 to cover your tuition fees.