Studyportals

Digital Marketing

UCD Michael Smurfit Graduate Business School

M.Sc.
12 months
Duration
19900 EUR/year
14460 EUR/year
Unknown
Tuition fee
Anytime
Unknown
Apply date
Unknown
Start date

About

This full-time Digital Marketing course at UCD Michael Smurfit Graduate Business School is aimed at graduates who wish to develop a deep understanding and high level of competence in the application of digital marketing tools and techniques.

Overview

The combination of strategic, analytical and practical elements will provide graduates of this course with a distinct advantage in the marketplace. It is open to Irish and international business graduates (or related areas), who want to improve their digital skills, be industry-ready and find exciting jobs in the digital capital of Europe.

The close association between UCD Smurfit School, Dublin and the world’s leading digital marketing companies’ offers students and professionals on the course a great opportunity to gain experience from the best in the industry.

Career opportunities

Graduates of the Digital Marketing course at UCD Michael Smurfit Graduate Business School find exciting career opportunities in any of the following areas/roles: Marketing Management; Advertising and Design; Digital Marketing Manager; Digital Consultant; Web/Online Manager; Digital/Social Media Specialist; Market Research and Public Relations.

Potential careers for our graduates include:

  • Marketing Manager
  • Digital Marketing Manager
  • Web/Online Manager
  • Market Research
  • Insights Analyst
  • Digital Sales Executive
  • Channel Marketing Coordinator

Programme Structure

Courses include:

  • Corporate Marketing Strategy
  • Consumers in a Digital Age
  • Consumer Insights & Analytics
  • Advanced SEO and SEA
  • Social Media Marketing
  • Digital Technology & Design

Key information

Duration

  • Full-time
    • 12 months

Start dates & application deadlines

More details

Applications are assessed on a rolling basis and courses will close once they are filled. 

Language

English

Credits

90 alternative credits

Delivered

On Campus

Academic requirements

GPA admission requirements GPA Your GPA, or Grade Point Average, is a number that indicates how well or how high you scored in your courses on average. Usually a GPA scales between 1.0 and 4.0, however different countries and universities can have different grading systems.
Lower Second Class

English requirements

TOEFL admission requirements TOEFL® IBT The TOEFL iBT® is given online through the internet at designated testing site. The test measures your English-language abilities in an academic setting. The score refers to the total score of 4 subjects (writing, listening, speaking, and reading), each subject has a range of 0 - 30.
100
IELTS admission requirements IELTS The International English Language Test System (IELTS) tests your English-language proficiency on a scale of 1 – 9. The score refers to the combined average score of 4 subjects (writing, listening, speaking, and reading).
7

Other requirements

General requirements

  • A minimum second-class honours degree (or equivalent) in any discipline, or
  • A primary degree with a minimum of two years’ work experience in a Marketing role

Tuition Fee

  • International

    19900 EUR/year
    Tuition Fee
    Based on the original amount of 19900 EUR per year and a duration of 12 months.
  • EU/EEA

    14460 EUR/year
    Tuition Fee
    Based on the original amount of 14460 EUR per year and a duration of 12 months.

Funding

Studyportals Tip: Students can search online for independent or external scholarships that can help fund their studies. Check the scholarships to see whether you are eligible to apply. Many scholarships are either merit-based or needs-based.

Fresh content

Updated in the last 3 months

Check the official programme website for potential updates.

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